The HoneyBaked Ham Co. & Cafe

#227

At a Glance

Products & Services: Specialty hams & turkeys/cafe

Number of Locations: 183

Total Investment: $293.3K - 414.9K

Founded: 1957

Began Franchising: 1998

Private Owned

About The HoneyBaked Ham Co. & Cafe

After inventing the spiral slicer, Harry Hoenselaar founded The HoneyBaked Ham Co. and Cafe in 1957. Family-owned and operated for three generations, the company has more than 300 locations in the United States. Incorporated in 1974, the Atlanta-based company has a catalog division, corporate sales businesses and a temporary holiday store system. The company purchased The Hickory Ham Co. and its 40 franchise stores.

In addition to its sweetly glazed ham, the company offers HoneyBaked turkey breast, side dishes, cheesecake, key lime pie and sandwiches. HoneyBaked Ham offers a corporate gift-giving program, employee recognition options, and catered meals for holidays and business functions.

Franchise Units

Year	U.S.	Canadian	International	Company Owned
2011	183	0	0	0
2009	170	0	0	4

Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alabama, Arizona, Colorado, Delaware, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Maryland, Michigan, Minnesota, Missouri, Mississippi, Montana, Midwest, Nebraska, North Carolina, North Dakota, Nevada, Ohio, Oklahoma, Pennsylvania, South, South Carolina, Southeast, Southwest, Tennessee, Texas, Virginia, Washington, Wisconsin, Wyoming.

Startup Costs, Ongoing Fees and Financing

Total Investment: $293,300 - $414,900
Franchise Fee: $30,000
Ongoing Royalty Fee: 5-6%
Term of Franchise Agreement: 7 years, renewable

Financial Requirements

Net Worth: $350,000
Liquid Cash Available: $125,000

Operations

25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 7 - 10. Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators).

Financing Type	In-House	Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: 1 week.

Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,

Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,