Merle Norman Cosmetics
At a Glance
Products & Services: Cosmetics studio
Number of Locations: 1,784
Total Investment: $33.3K - 168.7K
Founded: 1931
Began Franchising: 1989
Private Owned
About Merle Norman Cosmetics
Even before she opened her first studio in Santa Monica in 1931, Merle Norman's philosophy of "Try Before You Buy" was being carried out as she offered free samples of her products to neighbors, hoping they'd return later as paying customers.And return they did. Many even opened their own studios, and the company now has locations throughout the United States and Canada. Carrying on the Merle Norman tradition, franchisees now offer skin care--from cleansers and toners to sun defense--and a full line of cosmetics.
Franchise Units
| Year | U.S. | Canadian | International | Company Owned |
| 2008 | 1,691 | 88 | 0 | 5 |
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S. and Canada.
Startup Costs, Ongoing Fees and Financing
Total Investment: $33,300 - $168,700
Term of Franchise Agreement: Open-ended
Term of Franchise Agreement: Open-ended
| Financing Type | In-House | Third Party |
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How This Franchise Supports Franchisees
Training: Available at headquarters: 10 days. Field training classes, field visits, advanced home office training and point-of-sale software training
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Franchise Ranking History
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