Entrepreneur Magazine: July 1996

Coming Of Age
Entrepreneurs get in the spirit as New Age products gain a mainstream following.

Upward Mobility


Go, Team!


Smoke And Mirrors
When lobbying groups lead small business astray

A Cut Above
Salon owner offers more than jobs

Standing Room Only
. . . but McDonald's is right down the street.

Grapes Of Wrath
Outdated laws put the squeeze on small wineries.

Law Review
State legislatures are finally giving small business a break.

Clean Sweep
Is your office a disaster area? A professional organizer could help you get it together.

Safety Net


Tee For Two


Executive Decision
A volatile business climate continues to drive corporate refugees into entrepreneurship.

Game Plan
A business coach could be your team's most valuable player.

Peak Performance
How a master of motivation changed his business . . . and his life

Timing Is Everything
This heir to a watchmaking dynasty struck out on his own. Now he's the one to watch.

Reality Check
The 9 things you must know before buying a business opportunity.

Going For The Gold
Small businesses really can profit from the Olympics.

Failing To Succeed
How Wayne Root failed his way to the top . . . and how you can, too.

Growing Up
Now that your business is booming, what's the best way to expand?

Customer Service For Dummies


High Spirits




Business Hotline
Foreign Affair
Consumers already familiar with your imported beer may be your best market.

Bulletin Board


Capitol Issues
Friend Or Foe?
With elections approaching, Republicans and Democrats fight for small-business support.

Leading Edge
Spring Cleaning


Can We Talk?
Opening the lines of communication

Human Touch
Get on the right track with a human resources consultant.

The Great Pretenders
That injured customer may be a scam artist.

Full Steam Ahead
Is something holding your company back? Constraint management helps you break loose.

Advertising Workshop
Fan Mail
Want your sales letter to get past the gatekeeper? Have a loyal client write it for you.

Guerrilla Marketing
Flier Power
What packs a marketing punch for just pennies apiece? The humble flier, of course.

Marketing Smarts
The Big Picture


Sales Success
Beck and Call
Be your customers' servant--and get amazing results.

Personal Finance
A Loan Again
With mortgage rates hitting new lows, now could be the perfect time to refinance.

Raising Money
Dollars and Sense
One company's odyssey through the ups and downs of raising capital.

Bad Debts


Tax Talk
To Your Credit
Uncle Sam is dusting off the old R&D tax credit--and making it easier than ever to claim.

Franchise News
Taking Charge
A new generation of franchisors works to renew the faith of their franchisees.

What's New
THE BREW FACTORY INC.

Twist Of Fate
The inspiring story behind America's latest snack-food craze.

Buddy System
Opportunity

Business Software
For Your Information
CD-ROMs put a world of facts and figures at your fingertips.

Plan Of Attack
To buy or not to buy? A technology plan gives you the answer.

Buyer's Guide
Equal Access


Mighty Mouse
Here to save the day: a new breed of high-tech mice