By Jesse Hertstein
Randolph and Kathleen Bobe seem to have hit the jackpot with their
$11 million food distribution service for Atlantic City, New
Jersey, casinos. However, theirs is not a story of luck so much as
a history of hard work. After receiving a bachelor's degree in
food marketing in 1980, Kathleen, 39, worked her way up from
assistant director of food service for a hospital to food buyer at
Tropicana Hotel & Casino before collaborating on the opening of
Chispanic Enterprises Inc. in 1996.
Randy, 49, has always been an entrepreneur: At 10, he caught and
sold pigeons to Chinese restaurants and poultry markets in New York
City and used the profits to buy women's shoes and clothing to
sell from the trunk of his father's car. He rolled cigars for
his grandmother, attended the Food and Maritime School, became
apprenticed in a butcher shop, and now works as general manager of
a major meat supplier-while also serving as vice president of the
partners' Egg Harbor City, New Jersey, company, ranked No. 7 in
Entrepreneur's Hot 100 ranking.
From the start, the Bobes have drawn no salary from the company,
and they do all the work themselves. This hands-on approach has
kept Chispanic ahead of the competition. "We're a very
small company where we answer the phone, we don't have voice
mail, and we're in tune with what customers need," says
Kathleen. "If there's a problem, we address it
immediately."
But this steadfast patience isn't always easy. "Find what
you do best, stick to that, and perfect it," Kathleen advises
budding entrepreneurs. "Don't grow faster than you can
afford to." With plans to expand their product line as well as
sell to the newest casinos in Atlantic City, the Bobes hope their
winning streak continues.
This article was originally published in the June 1998 print edition of Entrepreneur with the headline: Fast Lane.


















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