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Recent Posts in Marketing Ideas

Hey, Small-Business Owner: Do You Shop Local?

Hey, Small-Business Owner: Do You Shop Local?

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If you want consumers to shop local, encourage them by shopping locally for your own business.
March 9, 2012 in Marketing Ideas
Need Ideas for Your Business Blog? Here Are 50

Need Ideas for Your Business Blog? Here Are 50

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Here are some of the best strategies for making a blog readable and engaging.
March 2, 2012 in Marketing Ideas
It's Leap Year. What Are You Doing With Your Extra Day?

It's Leap Year. What Are You Doing With Your Extra Day?

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Rather than conduct business as usual, you can make Feb. 29 a special occasion for your company, customers and others.
February 27, 2012 in Marketing Ideas

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Eight Creative Marketing Ideas to Make Your Business Stand Out

Eight Creative Marketing Ideas to Make Your Business Stand Out

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If your marketing could use a new twist, consider these new ideas to reach today's customers.
February 9, 2012 in Marketing Ideas
10 Lessons in Brilliant Marketing

10 Lessons in Brilliant Marketing (Photos)

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From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.
January 25, 2012 in Marketing Ideas
Three Affordable Ways to Get Celebrities to Promote Your Brand

Three Affordable Ways to Get Celebrities to Promote Your Brand

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Hiring a celebrity spokesperson doesn't have to break the bank. Here are three, low-cost ways to involve celebrities in your business.
January 23, 2012 in Low-Cost Ideas
Three Key Business Investments to Make in 2012

Three Key Business Investments to Make in 2012

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It's time to think about where to invest in your business next year. Here are three trends to pinpoint in 2012 that could pay off big.
December 14, 2011 in Marketing Ideas
How to Use Mobile to Reach Holiday Bargain Hunters

How to Use Mobile to Reach Holiday Bargain Hunters

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Small businesses can fight the promotion clutter by using texts, apps, QR codes and other mobile marketing tactics.
December 6, 2011 in Marketing Ideas
How One Company Transformed Its Boring Products

How One Company Transformed Its Boring Products

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If your industry is full of sameness and you're having trouble figuring out how to differentiate your products, try to inject something fresh. Sometimes, all a product needs is a new name.
December 5, 2011 in Marketing Ideas
What One Startup Got Out of Starring in Webisodes

What One Startup Got Out of Starring in Webisodes

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Dell just aired a six-part series of Webisodes on the winner of its America's Favorite Small Business contest. Here's what the company got out of starring in the series.
November 25, 2011 in Marketing Ideas
How to Make Your Marketing Work Together

How to Make Your Marketing Work Together

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Launching a PR campaign, building a website, buying an ad: These actions won't automatically bring in the business, but what will is combining your marketing efforts.
November 10, 2011 in Marketing Ideas
Small Business Saturday Kicks Off

Small Business Saturday Kicks Off

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New York City Mayor Michael Bloomberg urges consumers across the country to support independent merchants on Nov. 26.
October 27, 2011 in Marketing Ideas
What Are Low-Cost Ways to Market My Business and Make Sales?Play Video

What Are Low-Cost Ways to Market My Business and Make Sales? (Video)

Mike Michalowicz, author of The Toilet Paper Entrepreneur, shares techniques to help generate leads and bring in more business. He shares his best tips to help you find more customers.
October 21, 2011 in Low-Cost Ideas
How Can I Stand Out in the Holiday Sales Rush?Play Video

How Can I Stand Out in the Holiday Sales Rush? (Video)

Mike Michalowicz, author of The Toilet Paper Entrepreneur, shares three tips on how small business owners can stand out among competitors during the holiday rush. Part of our Coaches Corner series.
October 12, 2011 in Marketing Ideas
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