Is Your Social Media Content D.O.A.? Try This. (Infographic)
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Like everyone, you hope every piece of content you post gains some traction, and with any luck, goes viral. But all too often even well-crafted posts end up in the social media graveyard, with just a small number of shares and likes.
Well, it's on to the next post, right?
While articles that invoke the emotion of “awe” inspire more likes than angry ones, posts with a negative headline garner more shares than positive ones. Never forget to include a byline; it establishes authority.
Don’t be discouraged if posts doesn’t go viral after you immediately hit “publish.” Try sharing content several weeks later, and you might be surprised by the response.