Get All Access for $5/mo

Google Wants Its Self-Driving Cars to Operate More Like People The company says its current prototypes are 'a little more cautious than they need to be.'

By Claire Groden

This story originally appeared on Fortune Magazine

Google

So much for the virtues of defensive driving.

Google is designing its self-driving cars to operate more like human drivers on the road, according to the Wall Street Journal. That means cutting corners, creeping at stop signs and pausing less frequently.

Chris Urmson, Google's lead on the driverless car project, said at a conference in July that the prototypes are "a little more cautious than they need to be," according to the Journal. In fact, 12 of the 16 minor accidents involving Google's cars involved human drivers rear-ending the self-driving cars -- possibly due to over-cautious robot driving.

The Google cars were previously programmed to drive cautiously by coming to a complete stop at stop signs, braking at even minor threats, and never crossing a double yellow line. But these driving techniques all register as unnatural -- even alarming -- to humans, who have a more instinctual feel for the road.

At a four-way intersection, for example, a car's slow creep at a stop sign indicates to other cars the direction it intends to go. And since most drivers expect the other cars on the road to maintain a steady speed, human decisions to turn or pass could by stymied by an overly attentive automated car.

Already, the Google cars have learned to edge over a double yellow line when parked cars or slow-moving mail trucks require that flexibility. And the company is baking other forms of human flexibility into the cars so they can deal with whatever unlikely event occurs on the road.

Claire Groden

Reporter

Claire Groden is a reporter at Fortune.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

Spend Less Time Worrying About Your Company's Runway — And More Time Rethinking Your Strategy. Here's How.

Perceived short runways leave founders in angst. It does not have to be this way; the best way to extend the runway is the right strategy.

Business News

Wells Fargo Reportedly Fired More Than a Dozen Employees for Faking Keyboard Activity

The bank told Bloomberg that it "does not tolerate unethical behavior."

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Innovation

The Key to Real Innovation Is Cross-Pollination — Here Are 10 Ways to Implement It in Your Business

Transform your business with this unique approach to sparking innovation.

Business Models

5 Questions to Ask to Make Sure Your Company's Financial Plan Is on Track

Conducting a "check-up" at midyear is essential to maintain a healthy financial plan.