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Finding The Right Rhythm

Finding The Right Rhythm
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S. Swaminathan, Co-founder & CEO, Hansa Cequity, S. Swaminathan has over 20 years of CRM and database marketing experience. Before setting-up Hansa Cequity, he was working with one of the world’s top marketing services companies – The WPP Group. He holds a Bachelor’s degree in Engineering and a Post-Graduate degree in Management. In an interaction with Entrepreneur, he shares his other interests that include music – being an accomplished percussionist himself. 

Inspiration behind playing Mridangam: Since the age of 10, I used to attend concerts with my father Padma Vibhushan Umayalpuram K Sivaraman and he is my main source of inspiration to play this instrument.

My take charge moment: Every time getting people together and inspiring them to believe that things can get done.

Workout routine: Need a rhythm and plan at work

Favorite sport: Cricket

Favorite gadget: iPad/Kindle

Favorite cuisine: Chinese

Favorite spirit: Teetotaler. However, like anything non-alcoholic that can give me a high!

The way I unwind: Reading books and blogs

I splurge on: Electronic gadgets

Personal mantra: Belief, Conviction and Authenticity in anything that I take up

Playing mridangam to you is like: Discovering the other side of myself

Music to me is: Harmony

 
Edition: May 2017

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