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The Vault

'An Entrepreneur Should Never Think Of An Exit'

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

You have probably heard plenty of times that it's never easy to build a profitable business. But if you want to become a successful entrepreneur, you have to be prepared for the risks and challenges that come with it.

'The Vault' by Jatin Goel provides a major push to the growing entrepreneurial spirit in the country. It is also India's first TV show that facilitates funding on the spot.

In a candid chat with Entrepreneur India, Vivek Bhargava, CEO, iProspect elaborated how startups can pitch better and at the right time to investors.

iProspect is a global, award-winning marketing agency that drives digital performance for many of the world’s largest brands.

"One should know what are things that investor looks for. So one of the things they look for is the market size of the opportunity. Secondly, for me, revenue is very critical for a startup ," he said.

Bhargava believes that the startup presentation should cover these points then only they will speak in the interest of the investors.

Right Time For An Entrepreneur To Exit

Bhargava also shared that an entrepreneur should never think of an exit instead he should think of building a great company

"An exit generally happens in the journey of an entrepreneur, an exit is never a destination. Most entrepreneurs who plan a company thinking of  a destination which is the exit, generally don’t reach an exit," he added.

To know what Bhargava has more to say on how startups can pitch better, watch the video.

Edition: December 2016

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