Subscribe to Entrepreneur for $5
Subscribe

Reese's New Machine Will Let You Exchange Candy You Hate for Peanut Butter Cups

Taking candy swapping to a whole new level.

By

The Halloween candy haul is all about the luck of the draw. But if you get saddled with a treat that isn’t to your taste, Reese's came up with an interesting solution.

Shutterstock

The candy company rolled out a "Reese's Halloween Candy Converter Machine" this weekend during a Halloween parade in Tarrytown, N.Y.

The machine lets people to swap out the candy they aren’t fans of for Reese's Peanut Butter Cups. The reason for the machine, according to the company, is because of data from a survey it commissioned that found 90 percent of Americans wish they could trade in their Halloween candy.

Tarrytown isn’t the only stop on the Candy Converter Machine’s Halloween journey. Reese’s fans in New York City can check out the machine in Washington Square Park on Wednesday, Oct. 31, from 4 to 9 p.m. The machine is expected to give out up to 10,000 peanut butter cups.

If you could have a vending machine that dispensed only your favorite candy, what would it be?

Nina Zipkin

Written By

Entrepreneur Staff

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.