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Aaron Hurst

Aaron Hurst

Aaron Hurst is an award-winning entrepreneur and globally recognized leader in fields of purpose at work and social innovation. He is the CEO of Imperative and founder of the Taproot Foundation which he led for a dozen years. Aaron is a popular author and a regular speaker at universities, conferences and companies. 

Human Resources

Staffers Might Love Their Jobs... And Never Tell You

Social entrepreneurs must understand what really drives their employees – and not exploit them.
Social Entrepreneurship

What Avon and Tough Mudder Can Teach You About the New Economy

Three traits that social entrepreneurs and purpose-driven organizations need to thrive.
Human Resources

Don't Love Your Job? Fix the Job You're In.

What brings meaning to a job is not the job itself, but what we bring to it.