About Andy Cunningham
Andy Cunningham is the founder of Cunningham Collective, a marketing, brand and communication strategy firm. She is author of “Get to Aha!” a seminal primer about corporate positioning. She is a member of the Freeman Design Council. Andy is well known for helping Steve Jobs launch the Macintosh.
More From Andy Cunningham
Branding
Live Events Are the Next Big Thing in Branding
Face-to-face was the first, and is the ultimate, medium for communication.