More From April Y. Pennington
Starting a Business
Guilt-Free Goodies
How one entrepreneur found sweet success with healthy cookies
Marketing
Bling Your Business Cards
First impressions count, so give your business cards some style.
From Scratch
How one entrepreneur built something out of nothing
Bowled Over
Business is booming for these entrepreneurs, and they're not worried about the competition.
Media Mavens
Their Kidz Bop CDs were a big hit--so these guys sought success in other channels.
The New CIO
Executives specializing in innovation.
Marketing
Research Your Industry
Before you launch, get to know your industry like the back of your hand.
When Word Gets Out...
Your customers are your best marketers.
Go-It-Alone Businesses
Think your biz will never succeed if you go it alone? Think again.
New School
The current education system does entrepreneurs no favors.
Laugh Factory
The humor in everyday life inspired this witty entrepreneur to get down to business.
Office Humor
At this entrepreneur's corporate workshops, wit and wisdom go hand in hand.