Curtis Sparrer
Entrepreneur Leadership Network Writer
Principal, Bospar PR
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Latest
It Ain't Over 'Til It's Over! What That Catch Phrase Means in PR
Repurposing great stories for maximum effort.
When Going Code Red on a Competitor Becomes Necessary
The Hollywood classic 'A Few Good Men' told the story of a Code Red situation in the military. However, going Code Red in PR is sometimes a necessity.
When Writing the 'I'm Moving On' Post, Channel Kenny Rogers
Know when to fold 'em, and avoid making the situation look like you're waving the white flag.
Strange Bedfellows? What Tech PR and Sci-Fi Have in Common
Tech is the engine that enables fantasy to become reality.
PR Ethics Lessons From 'Roman Holiday'
The perils of overly cozy media relationships can be very real. Learn when to walk away from a story.
Pro Tips to Up Your Video Call and Presentation Game
Make your video presentations more appealing and professional.
Here's What Your Company Can Do to Appeal to the HENRY Millennial
Meet HENRY, who, right now is one of the most sought-after consumers on the planet.
Should You Be 'Disruptive' or 'Best-in-Class' When Positioning Your Company? Correct Answer: Neither of These.
The 5 steps you should take to position your company
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