Deren Baker

Deren Baker


CEO, Jumpshot

Deren Baker is the CEO of Jumpshot, a San Francisco-based startup that offers marketing analytics software tailored for the travel, retail, media and e-commerce industries. He has previously held senior roles at Travelocity and Switchfly.

http://www.jumpshot.com/

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A data-driven strategy teaches a business about its customers' motivations and interests, helping it build an engaged community.

Learn These Content-Release Tricks From 4 Video-Streaming Giants

The leading streaming platforms have already experimented with various content-release strategies so you don't have to.

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