Emily Washcovick: Page 13


As Yelp’s Small Business Expert, Emily is meticulously focused on helping local business owners succeed and grow. Her expertise lies in customer engagement, reputation management, and all things digital marketing. Through speaking engagements and thought leadership, Emily shares industry insights that entrepreneurs in any business category can leverage for the growth and well-being of their businesses. She is also the host of Behind the Review, a podcast from Yelp and Entrepreneur Media, where each episode features conversations with a business owner and a reviewer about the story and lessons behind their interactions.

Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.

Latest: Page 13

Growing a Business

Take a Walk in Your Customer's Shoes

From a customer's first interaction on the website, to the class itself, owner and founder, Lindsey Kaalberg, put extreme thought and care into building a memorable experience.

Estrategias de crecimiento

Camine en los zapatos de su cliente

Desde la primera interacción de un cliente en el sitio web, hasta la clase misma, la propietaria y fundadora, Lindsey Kaalberg, puso mucha atención y esmero en construir una experiencia memorable.

Growing a Business

We Set The Temperature, We Don't Adjust To It

Anticipating diverse customer needs takes thought, intention and mindfulness and it's not something that comes without work.

Estrategias de crecimiento

Fijamos la temperatura, no nos ajustamos a ella

Anticipar las diversas necesidades de los clientes requiere pensamiento, intención y atención y no es algo que se produzca sin trabajo.

Growing a Business

Taking Your In-Person Experience into the Digital World

Shawn Walchef, Owner of Cali BBQ & Founder of Cali BBQ Media, talks about what Digital Hospitality is, why it's so important and what steps business owners can take to implement an effective digital strategy.

Estrategias de crecimiento

Llevando su experiencia en persona al mundo digital

Shawn Walchef, propietario de Cali BBQ y fundador de Cali BBQ Media, habla sobre qué es la hospitalidad digital, por qué es tan importante y qué pasos pueden tomar los dueños de negocios para implementar una estrategia digital efectiva.