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Gregg Schwartz

Gregg Schwartz

Guest Writer / Director of Sales and Marketing at Strategic Sales & Marketing

Gregg Schwartz is the vice president of sales and marketing at Strategic Sales & Marketing, a lead-generation firm based in Connecticut. His company helps technology companies and various startups and small-to-mid-size businesses in the business-to-business sales category generate sales leads and improve their sales processes.

More From Gregg Schwartz

Growth Strategies

Sales Strategy Insights from a 'Lazy' Restaurant Buffet

No matter how good the meal, you don't want to eat it every day.
Marketing

Better Marketing, Better Sales: 5 Marketing Don'ts From Papa John's

The NFL "take a knee" protests were a marketing challenge but Papa John's should have been able to respond without getting in the news as the preferred pizza of Nazis.
Sales

5 Lessons on Writing Sales Proposals Gleaned From the Competition for Amazon's New Headquarters

Better sales proposals will win you more of the business you're competing for.
Sales

With No Website or Marketing Department, He Became a Millionaire Selling Potato Peelers on Park Avenue

Joe Andes was a master salesman of the old school. He made his fortune one $5 sale at a time, working on a busy Manhattan street corner.
Sales

5 Sales Lessons My Grandfather Taught Me

The basics of how relationships blossom and how trust is formed spans generations.
Content Marketing

5 Content Marketing Lessons From SNL in the Age of Trump

Take today's key issues and create meaningful content for your customers.
Sales Strategies

5 Red Flags of a Bad Sales Deal

Learn to recognize these signs before committing your company's time, energy and resources.
Pokémon

3 Major Marketing Insights From Pokemon Go

The full impact of this type of game on the way people live, communicate and shop could be quite profound.
Sales Strategies

Why Creativity Is the Most Important Sales Tactic

You need creative solutions to generate leads and boost sales, and creativity just means tweaking how you think about it.
Product Launch

5 Product Launch Lessons From 'Star Wars Episode VII'

What do Princess Leia, Luke Skywalker and Han Solo have to do with your company's product launch?
Marketing

5 Marketing Lessons Learned Watching Donald Trump Run for President

Marketing is successful when you know who loves you. Marketing failure is trying to make everybody like you.
Television

6 Things 'Better Call Saul' Can Teach You About Finding Customers

AMC's new hit prequel series to 'Breaking Bad' already features many lessons on lead generation.
Trust

3 Ways Your Startup Can Earn the Trust of Prospective Clients

People buy from whom they trust, and they trust who they know. So what do you do when your business is new and has no track record?
Connecting with Customers

3 Sales Lessons from Eric Cantor

You won't go further if you forget the people who got you where you are.
Marketing

4 Selling Essentials Every Startup Should Know

Need to sell your vision to customers? Sales expert Gregg Schwartz offers up tips on how to seal the deal.