Jeff Rojas is an American Photographer, Educator and Author based in New York City. His primary body of work includes portrait and fashion photography which has been featured in both Elle and Esquire.
Marketing
How to Market Yourself Like an Artist
Creatives are masters of reinvention, personal branding and storytelling. It's time the business world paid attention.
Content Marketing
Curate, License or Create? A Guide to Sourcing the Ideal Images and Video for Your Marketing Strategy.
Finding or creating the right images to illustrate your brand's story can be just as much work as crafting your message.
Content Marketing
The Beginner's Guide to Using Stock Images Without Getting Sued
You know content is king, and you know you can get images readily online. You probably don't know how many ways this can lead to an unfriendly letter from a lawyer.
Marketing
3 Keys to Success With Influencer Marketing
If you've ever hired an influencer and didn't see a return on your investment, you're not alone. But don't stop trying.
Take It From The Pros
3 Ways to Innovate Like an Artist
It takes creativity to stay ahead of the crowd.
Photography
Hiring a Professional Photographer? Consider These 3 Things First.
Look to photography organizations online, and be sure to watch out for copyright issues and unexpected costs.