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Creative Director at Plum Productions and Host at MyVideo101.com
Jennifer Jager is the creative director at Plum Productions, a South Florida-based production company. She's also the coach at MyVideo101.com, an online video-production training site for small-business owners.
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If done correctly, videos can be a great addition to your marketing strategy but unfortunately, often entrepreneurs' vision doesn't always translate into a high-quality film, instead resulting in a major marketing flop.
With video becoming so popular, there's been a recent surge in the number of production companies -- and not all of them will deliver the quality you expect.
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