Joel Basgall

CEO and Co-Founder, Geneca

Joel Basgall’s penchant for finding new ways to use ideas has propelled his career as the CEO of Geneca. His passion is using software to drive market innovation.

Latest

Leadership

Have You Accidentally Become a Software Company?

Without realizing it, your business may have changed -- and that can be a good thing.

Growing a Business

How to Make Money in Software (No Matter What Company You Run)

Software investments do pay off -- as long as you approach them the right way.

Growing a Business

You Need to Become a Software Company... or Die

Every business -- no matter what you produce -- should also be in the software business

Employee Experience & Recruiting

Great Employees Don't Work Just for Pay. They Need Much More.

Reasonable pay? That's a given. Now how about four tips on other moves to make your employees truly happy?

Growing a Business

Why Most Agendas Actually Ruin Meetings

In spite of your best intentions, control isn't always a good thing.

Leadership

Truly Inspirational Leaders Can Dodge Raindrops

Trying to motivate your employees to embrace the seemingly impossible ahead? It all starts with you, says one CEO.

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