Joel Basgall

Joel Basgall

CEO and Co-Founder, Geneca

Joel Basgall’s penchant for finding new ways to use ideas has propelled his career as the CEO of Geneca. His passion is using software to drive market innovation.

Have You Accidentally Become a Software Company?
Software

Have You Accidentally Become a Software Company?

Without realizing it, your business may have changed -- and that can be a good thing.
How to Make Money in Software (No Matter What Company You Run)
Growth Strategies

How to Make Money in Software (No Matter What Company You Run)

Software investments do pay off -- as long as you approach them the right way.
You Need to Become a Software Company... or Die
Software

You Need to Become a Software Company... or Die

Every business -- no matter what you produce -- should also be in the software business
Great Employees Don't Work Just for Pay. They Need Much More.
Employee Retention

Great Employees Don't Work Just for Pay. They Need Much More.

Reasonable pay? That's a given. Now how about four tips on other moves to make your employees truly happy?
Why Most Agendas Actually Ruin Meetings
Business Meetings

Why Most Agendas Actually Ruin Meetings

In spite of your best intentions, control isn't always a good thing.
Truly Inspirational Leaders Can Dodge Raindrops
Inspiration

Truly Inspirational Leaders Can Dodge Raindrops

Trying to motivate your employees to embrace the seemingly impossible ahead? It all starts with you, says one CEO.
How to Be Totally Present and Productive
Organization

How to Be Totally Present and Productive

Wouldn't it be great if you could be consistently in the moment? Well, you can be.
The Real Reason the Castaways Never Escaped Gilligan's Island
Success Strategies

The Real Reason the Castaways Never Escaped Gilligan's Island

Are you creating incentives for specific behaviors, but motivating people to do something completely different?
Build a Culture of Ownership at Your Company
Employees

Build a Culture of Ownership at Your Company

Every startup has two types of employees. Here's the type your business needs.
8 Ways to Effectively Lead Entrepreneurial Employees
Intrapreneurs

8 Ways to Effectively Lead Entrepreneurial Employees

Even though these staffers haven't started a company (yet), recognize their enterprising spirit.
Sometimes Entrepreneurs Just Need to Move the Moon
Make More Happen

Sometimes Entrepreneurs Just Need to Move the Moon

Doing what everyone else does may ensures that you only achieve what they achieve.
Make More Happen

Don't Process Entrepreneurship Out of Your Startup

Growth and success are great until, without knowing how it happened, the character of your startup has completely changed.