John Sperry
Guest Writer /
CEO and Founder, InMoment
John Sperry is the entrepreneurial force behind InMoment, bringing a combination of creativity, technology and practicality to bear on every opportunity he encounters. He co-founded the company in 2002 and continues to act as the CEO.
Consumer Sentiment
Stop Interrogating Your Customers and Start Listening to What They're Actually Saying
To get accurate consumer feedback, it's time to look beyond the traditional survey.
