John Sperry

John Sperry

Guest Writer / CEO and Founder, InMoment

John Sperry is the entrepreneurial force behind InMoment, bringing a combination of creativity, technology and practicality to bear on every opportunity he encounters. He co-founded the company in 2002 and continues to act as the CEO.

Consumer Sentiment

Stop Interrogating Your Customers and Start Listening to What They're Actually Saying

To get accurate consumer feedback, it's time to look beyond the traditional survey.
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