Matthew Certo
Bio
Matthew W. Certo is CEO and principal of Findsome & Winmore, a digital marketing agency he founded in 1995. Over that time, he has helped hundreds of companies create and grow relationships using digital marketing strategy and tactics. He is the author of FOUND: Connecting with Customers in the Digital Age, and Formulaic: How Thriving Companies Market from the Core.
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Marketing
Give It Away! 3 Reasons to Create Shareable Content and Distribute It for Free.
Sales-heavy ads are far less engaging to today's audiences than quality, shareable content. What are you doing about that?
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