Business Branding
4 Reasons Your Brand Is Behind on Mobile – And How to Catch Up
Companies that fail to maximizing their mobile presence put the future of their business at risk. But that doesn't have to be you.
Momchil Kyurkchiev is the CEO and co-founder of Leanplum, an integrated optimization solution for mobile apps that makes it easy for non-techie marketers to better engage customers and sell more through mobile. It utilizes real customer analytics and automates the process from A/B testing to in-app marketing. Prior to Leanplum, Kyurkchiev was a tech lead at Google where he optimized video ads. Follow the company at www.leanplum.com or on Twitter @leanplum and @mkyurkchiev.
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