Sean M. Lyden

Sean Lyden is the CEO of Prestige Positioning (a service of The Professional Writing Firm Inc.), an Atlanta-based firm that "positions" clients as leading experts in their field-through ghost-written articles and books for publication. Clients include Morgan Stanley, IFG Securities, SunTrust Service Corp. and several professional advisory and management consulting firms nationwide.

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Business News

Make Time for Marketing

No time to market your biz? Then don't be surprised when the client well runs dry. Here are six tips for finding time.

Business News

Five Tips to Squash Public-Speaking Fears

You can boost biz by giving seminars, but make sure to get over your fear of public speaking first! Here's how.

Marketing

Landing Your First Customers

Once you identify your target market, explore these shoestring ideas for making contact.

Starting a Business

Choosing the Best Name for Your Business

Understand the elements of a great name before you commit to one.

Marketing

Create a Steady Sales Cycle

So busy filling orders that you forgot to continue your marketing efforts? Here's how to break the cycle.

Marketing

How to Generate Publicity

Boost your business to the next level by promoting yourself as an expert or author.

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