THE Small Business Expert, Award-winning entrepreneur, New York Times bestseller, keynote speaker, media personality and attorney.
Susan Solovic is THE Small Business Expert. An award-winning entrepreneur and Internet pioneer, she founded one of the first video-based websites and grew it to a multi-million dollar enterprise. The company was recognized as the Best Investment Opportunity in the Silicon Valley in 2006 by a venture forum group. She is a sought-after keynote speaker, New York Times bestseller, media personality and popular blogger. Her experience provides her with a unique vantage point from which to inform and inspire entrepreneurs around the globe.
Social Media Marketing
Planning and metrics are key to any successful marketing effort, yet many entrepreneurs rush into the social conversation with little idea of what they hope to accomplish.
Coalition and advocacy campaign to work with lawmakers to do something about reversing the tide of increasing regulations.
There's plenty of untapped value in the relationships and connections your business develops online. Here's how to capitalize on that.
Starting a Business
Putting two people together is as old as time, and a great business model for many companies.
Starting a Business
Skoove is proving itself as a great example of how to carve out success in the booming education market.
If we look hard, we find all kinds of supposedly established legacy companies that would be vulnerable to competition from an eager and creative startup.
What service or product can you provide to companies looking to ride the next big wave to sweep through a consumer market?
It's time to expand paid leave and broader vacation policies. The reason may surprise you.
Carefully assess your need for a mobile app and consider advertising with Facebook.
Disney has scale, but the rollout of the latest Star Wars franchise has great lessons for small businesses.
Despite so many societal changes, the founding principles of Disney's first park endure.
There are reasons for small businesses to spend resources on video, but revenue isn't one of them.
When someone gives you kudos just for showing up, take it as an insult to your potential.
Your business plan should also take into consideration what happens when you are no longer here.
Worried our economy is headed south? Here are 10 ideas to build a recession-proof business.
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© 2017 Entrepreneur Media, Inc.