Get All Access for $5/mo

Why 2021 Could See More Startups From The Middle East Become Unicorns The pandemic seems to have driven the region's VCs to be more sophisticated and strategic in how they deploy capital, and also to be bolder.

By Areije Al Shakar Edited by Aby Sam Thomas

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Shutterstock

As we look ahead to 2021, it is difficult not to look back over 2020, one of the most challenging years for business in sectors across the board. For the GCC, which has put startups at the core of regionwide diversification strategies, the COVID-19 pandemic should have been even more devastating than it was.

At first, the results were predictable, with global funding falling to its lowest level since the 2008 financial crisis– and all this at a time when the Middle Eastern venture capital community was only just starting to find its wings.

But something unexpected happened. The Middle East bucked this global trend. We saw a record-breaking US$659 million invested in MENA-based startups in the first half of 2020 alone. Money was flowing into, not pulling out of, the region's startups. So, what happened? It seems the pandemic had driven the region's VCs to be more sophisticated and strategic in how they deploy capital, but also to be bolder. Larger amounts of money were flowing into a smaller number of later-stage startups, and in particular to industries that have evolved in the pandemic climate, such as fintech, edtech, and healthtech.

This is an important paradigm shift for a region where investors and fund managers have shown their willingness to write checks up to a Series B or Series C level, but have been reluctant to part with the larger amounts required for Series C and Series D. This "scale-up" ceiling has been hampering Middle Eastern innovation from reaching its full potential for some time. But it seems that the global pandemic has helped to shape a Middle Eastern technology and investment climate that is ripe for new startup unicorns. Indeed, as the year neared its end, we saw the third Middle Eastern company in two years reach coveted unicorn status.

Related: The Role Of Soft Facts In Investment Decision-Making

At the end of November, global money transfer giant Western Union acquired a 15% stake in Saudi e-wallet STC Pay for $200 million, valuing the company at $1.33 billion. Other Middle Eastern unicorns include Dubai-based vehicle hiring company Careem, acquired by Uber for $3.1 billion at the start of 2019, and Emerging Market Property Group, also based in Dubai. It is worth noting that even before the pandemic took hold, we were already putting in place the regulatory and physical infrastructure necessary for local entrepreneurship to flourish and thrive. Regionwide economic diversification efforts have seen the growth of thriving tech and startup ecosystems complete with burgeoning VC communities, global accelerator networks and some of the most advanced digital infrastructure in the world.

Moreover, this year has further underlined the extent to which technology plays a role in our daily lives, and the capacity of both individuals and companies to embrace it. This, coupled with the fact that the essential groundwork for funding and ecosystem frameworks was already in place, were the key factors that allowed people to digitalize very rapidly. The foundations were already there– one silver lining of COVID-19 was how it served as the catalyst behind a mindset shift. This bodes well for our startup ecosystems in the longer term.

As we have sought to build these ecosystems, the Middle East has traditionally been a net importer and consumer of innovation, but we are steadily making the shift to net producer. The new year will see Middle Eastern entrepreneurship charging ahead with renewed focus. We can expect more unicorns to follow.

Related: Go Big Or Go Home: More Middle Eastern Boldness Is Needed To Break "The Scale-Up Ceiling"

Areije Al Shakar

Director and Fund Manager, Al Waha Venture Capital Fund of Funds

Areije Al Shakar has more than 16 years of experience in banking and entrepreneurship. In her current role at Bahrain Development Bank (BDB), she is a Senior Vice President heading the Development Services Division, and leads the fund management team of the Al Waha Venture Capital Fund of Funds as Director and Fund Manager. Her role and involvement at the bank includes coaching, mentorship, startup seed funding, and entrepreneur development. She has been involved in the development of several support services for entrepreneurs, namely in the establishment of BDB’s Rowad Program and the Seed Fuel-Rowad startup funding program, a part of the Global Accelerator Network.

She has worked in reputable organizations including Investcorp, Citibank, BNP Paribas, and Lehman Brothers on the treasury, investment management, and advisory side. She holds a Master’s of Science in Public Policy and Management from the School of Oriental and African Studies (SOAS), University of London, and a Bachelor of Commerce in Finance from the John Molson School of Business, Concordia University. She is also a Kauffman Fellow Class 24, and a certified business coach and mentor from the UK’s Chartered Management Institute. 

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Entrepreneurs

Nysaa, A Joint Venture Between UAE-Based Apparel Group And India-Based Nykaa, Makes A Stylish Debut In The GCC

Both Nykaa and Apparel Group have come into this joint venture as powerhouses in their own right.

Leadership

Visionaries or Vague Promises? Why Companies Fail Without Leaders Who See Beyond the Bottom Line

Visionary leaders turn bold ideas into lasting impact by building resilience, clarity and future-ready teams.

Growing a Business

Why Lifelong Learning is the Key to Entrepreneurial Success

The key to success has less to do with obsessing over consuming the 'right kinds' of materials and more to do with how you use what you learn.

Marketing

Five Things A Marketing Manager Needs To Operate To The Best Of Their Capabilities

As a marketing manager, achieving success in your role requires a combination of both tangible resources and intangible qualities.