Paving The Way For Organizational Success With Diversity And Inclusion Diversity and inclusion are not just practices being put into place, but assets for businesses and employees as well, as it helps to foster innovation and creativity.

By Naif Al Otaibi

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.


The Middle East has gone through a transformative period after the COVID-19 crisis wherein the focus of companies has increasingly shifted towards incorporating diversity and inclusion within the workplace, which has become a useful metric for organizational success. Indeed, businesses are also becoming more aware of the value that diversity and inclusion can bring to the organization.

In this post-pandemic era, one of the key priorities of businesses is to contribute to economic growth and strength. We are living in times where globalization, technological advances, sociocultural dynamics, and societal ideals are directly reflected within workplaces. Diversity and inclusion are not just practices being put into place, but assets for businesses and employees as well, as it helps to foster innovation and creativity.

Today, gender and ethnicity are not the only diversity metrics to be checked off. The business environment moves beyond and across these two aspects, and it is now more about the inclusion of diverse cultures, belief systems, morals and values, and socioeconomic backgrounds too. Businesses in the region are fast realizing their own power to bring about a transformative change with inclusion, and the benefits of hiring and supporting diverse groups. Thus, the case for establishing a truly diverse workforce, at all organizational levels, grows more compelling each year, and it is more of a necessity, given that every individual should be offered the same opportunities, regardless of their identities.

Keeping this in mind, it is important that every society recognizes the value of individuals with special abilities. For a thriving and inclusive economy, organizations must implement services that meet the needs of the specially-abled to integrate them into the system. Their contribution cements the foundation for change, and strengthens our social and moral fiber. However, it takes careful consideration and conscious orchestration to create this dynamic, and incorporate deliberate measures that protect vulnerable members of society, be that in the workplace or in our daily lives.

Related: Achieving Diversity In The Workplace Is Enabling Organizations To Win The War For Talent

There is substantial research-based evidence to show that diversity and inclusion result in increased profitability and creativity in an organization which in turn leads to a stronger and more efficient culture. Employees with different capabilities from varied backgrounds bring their own perspectives, ideas, and experiences, which helps to nurture a more resilient organization. Different research provides evidence that companies with diverse teams are in fact more innovative and generate higher revenues. This shows that innovation is a key driver for growth, and that diversity is not just a metric to be strived for; it is an integral part of a successful revenue-generating business.

Now, more than ever, flexibility and versatility are becoming key to business success, and a diverse workforce is the best way to achieve that. According to the 2018 Deloitte Millennial Survey, 74% of respondents are of the view that an organization becomes more innovative when it has a culture of inclusion. The future workforce will primarily consist of millennials, so it is crucial to hire accordingly and ensure that diversity remains a key part of the company culture. It is time that traditional modes of working are challenged, and organizations initiate new conversations on making the modern workplace more inclusive.

Companies like Proven Arabia strive to empower its specially-abled workforce by providing them with lucrative job opportunities, a supportive work environment, and the opportunity to develop and utilize their best abilities and skills. In Saudi Arabia, more than half a million citizens (1 out of 30) live with a form of disability, as per the 2016 National and Regional Prevalence Rated of Disability Report. As such, Proven Arabia honors and ensures the inclusion and support of these individuals within its workforce, enabling them to bring their own unique capabilities to the organization.

The UAE has already passed a resolution in 2018 requiring employers to accommodate individuals with disabilities to enter and remain in the workforce and to engage in active and productive employment on an equal basis with their colleagues. The resolution applies to all governmental entities, private-sector employers, and nonprofit organizations. Organizations like Proven Arabia are thus lending their support and opening doors to specially-abled employees, creating avenues for change, and, at the same time, leading by example as well.

Related: Startup Spotlight: UAE-Based Social Enterprise Aurora50's Accelerator Program Encourages Greater Country-Wide Boardroom Gender Diversity

Naif Al Otaibi

Managing Director, Proven Arabia

Naif Al Otaibi is the Managing Director of Proven Arabia


Related Topics

Business News

Airbnb Renter Discovers Hidden Door, Says Police Confirm There's a Secret Unit Upstairs With 'Surveillance': 'A Terrifying Experience'

One bride-to-be was in for a not-so-welcome surprise when she discovered a secret door in her Airbnb rental.

Growth Strategies

Following A Management-Led Buyout Of All Equity Held By Its Previous Investor, UAE-Born Fitness Brand GymNation Is All Set For A New Phase Of Growth

GymNation co-founder and CEO Loren Holland shares his vision for the UAE-born business to play a lead role as the GCC region's movement partner.

Health & Wellness

8 Ways to Improve Your Brain Power

From idea generation and meetings to crunching numbers and copywriting, there are a lot of different situations in which more focus and improved cognitive function would prove beneficial.

Business News

Want to Start a Billion-Dollar Business? Look to These Two Industries, Which Have the Most Unicorn Growth

During a tough fundraising year overall last year, the value of cybersecurity and AI unicorns saw double-digit growth.

Business News

Woman Goes Viral After Recording Her Disastrous Call With HR After Being Let Go: 'They Tried to Gaslight You'

Brittany Pietsch posted a nine-minute-long clip of her firing from Cloudflare on TikTok, and it went viral. The company's CEO responded on X — and also went viral.


Get To Know Young Arab Leaders: Executive Director Sami Khoury Wants To Enlist Enterprising Youth

YAL's network comprises of highly accomplished CEOs, directors, and entrepreneurs belonging to regional and international organizations, all of whom are unified in their passion for solving the Arab world's socioeconomic challenges.