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TikTok Creator Hub Empowers Female Entrepreneurs By Staging The Second Edition Of #HerAmbitions In Saudi Arabia The program, structured as a competition, provided participants with a platform to exhibit their distinctive talents and skills, while underscoring the significant impact of women in the SME space.

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TikTok MENA staged the second edition of the TikTok Creator Hub at Lakum Art Space in Riyadh, Saudi Arabia, with the initiative designed to shine a spotlight on women-led businesses as well as to help support and grow their entrepreneurial ambitions.

The program, structured as a competition, provided participants with a platform to exhibit their distinctive talents and skills, while underscoring the significant impact of women in the SME space. The program also offered learning, mentorship, and networking opportunities. Participants engaged in panels and workshops to receive comprehensive support and guidance throughout their entrepreneurial endeavors.

The #HerAmbitions judging panel featured influential female entrepreneurs from diverse backgrounds and countries.. Among them were lifestyle influencer and businesswoman Karen Wazen, culinary expert Chahrazad Al Hajjar, founder of Chahrazad's Cuisine The Bakery, and Doaa Gawish, CEO and founder of The Hair Addict.

With the backing of United Nations Women, the TikTok MENA Creator Hub was thus able to effectively fulfill its objective of recognizing and cultivating the skills of female entrepreneurs throughout the MENA region. Its winners this year thus included, in first place, Duaa Al- Bataiha of "Marra Vintage"; in second place, Heba Qadeer of "Bharosa" Trust; and, in third place, Lara Akl of La-lloons. Check out our video above for highlights from the event!

Related: Content Platforms As A Launchpad For Female Entrepreneurs In The MENA

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