Be On Beat: Daman And Sony Launch ActiveBeats If getting fit is at the top of your list of resolutions, Daman and Sony Music Middle East may be able to help you succeed.

By Tamara Clarke Edited by Aby Sam Thomas

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

ActiveBeats

If getting fit is at the top of your list of resolutions, Daman and Sony Music Middle East may be able to help you succeed. The companies joined forces to create ActiveBeats by Daman, a mobile application that uses the power of music to make physical activity more enjoyable. While listening to music during exercise is certainly not a new concept, ActiveBeats does give it an interesting twist: the app contains music overlaid with fitness instruction allowing you to get the latest hits and exercise tips while you're training. You can choose from dozens of songs, including Arabic music, with three different levels of intensity. The tips, available in both English and Arabic, could be the mo- tivation you need to bang out that last rep or two. ActiveBeats can be downloaded for free from the App Store and Google Play for iOS and Android powered mobile phones respectively. Get downloading and hit the gym!

Tamara Clarke

Columnist

Tamara Clarke, a former software development professional, is the tech and lifestyle enthusiast behind The Global Gazette, one of the most active blogs in the Middle East. The Global Gazette has been welcomed and lauded by some of the most influential tech brands in the region. Clarke’s goal is to inform about technology and how it supports our lifestyles. See her work both in print regional publications and online on her blog where she discusses everything from how a new gadget improves day-to-day life to how to coordinate your smartphone accessories. Visit www.theglobalgazette.com and talk to her on Twitter @TamaraClarke. #TamTalksTech 
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Growing a Business

'Boring' Businesses Are Making Millionaires — and You Can Borrow Their Strategies For Success

The silent growth strategy reveals how understated, steady businesses are quietly creating wealth for entrepreneurs in 2025. By focusing on long-term consistency and incremental progress, these "boring" industries are proving to be gold mines for those willing to embrace stability over hype.

Entrepreneurs

Trailblazing Women: Nikita and Rhea Patel's 'The Bureau' Offers a Dedicated Space for Female Professionals to Thrive in the UAE

As the global female workforce seeks policies that allow for better work-life balance, the Patel sisters have co-founded UAE-based female-focused co-working space The Bureau.

Growth Strategies

FIVE Holdings Founder and Executive Chairman Kabir Mulchandani on Becoming a Billionaire Entrepreneur

The company's founder attributes its success to a bold, disruptive vision that combines luxury hospitality with eco-conscious entertainment.

Growth Strategies

Mini Vohra: Meet the Man Who Gave Up the Courtroom for Coolness

The former lawyer has turned Cornucopia into huge events empire