On a rainy Monday, a Manhattan restaurant landed 50 diners by reaching people who lived just a few blocks away. The exec behind the campaign explains why new neighbors are ready to pick their go-to spots.
A new audience-overlap finding is a useful corrective to the idea that AI search is replacing Google. And it changes how businesses should think about discovery and measurement.
Learn how to improve AI visibility with seven practical website, content and credibility fixes that help customers discover and evaluate your business.