Take A Look: Sony Bravia XR A95K The new OLED screen delivers real-life depth and a wide range of accurate colors in every scene.

By Tamara Clarke Edited by Aby Sam Thomas

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Sony

The Sony Bravia XR A95K takes vision and sound to a new level with its Cognitive Processor XR, which understands how the human eye focuses, cross-analyzing images to render the most enjoyable viewing experience.

The new OLED screen delivers real-life depth and a wide range of accurate colors in every scene. Sony Bravia XR also features Acoustic Surface Audio+, which uses special actuators to turn the screen into a multi-channel speaker.

This TV has also been designed to work in two different styles. The Front position style with One Slate design offers the most immersive experience possible, while the Back position style sets the TV close to the wall for optimum room harmony.

Additional perks include Bluetooth connectivity to seamlessly pair your headphones and gaming devices with your Bravia TV. Plus, in line with Sony's commitment to use less virgin plastic, the A95K uses Sonydeveloped SORPLAS (with a recycle rate of up to 85%) in its rear cover.

Related: Sounds Good: Sony LinkBuds S

Tamara Clarke

Columnist

Tamara Clarke, a former software development professional, is the tech and lifestyle enthusiast behind The Global Gazette, one of the most active blogs in the Middle East. The Global Gazette has been welcomed and lauded by some of the most influential tech brands in the region. Clarke’s goal is to inform about technology and how it supports our lifestyles. See her work both in print regional publications and online on her blog where she discusses everything from how a new gadget improves day-to-day life to how to coordinate your smartphone accessories. Visit www.theglobalgazette.com and talk to her on Twitter @TamaraClarke. #TamTalksTech 
Side Hustle

This Couple Started a Side Hustle to Improve a 'Terribly Made' Bathroom Essential. Now the Business Earns More Than $3 Million a Year.

Michael Fine and Lisa Schulner-Fine launched lifestyle brand Quiet Town in 2016 and have been growing it ever since.

Growing a Business

5 Boxes to Check Before Expanding Your Franchise Outside the U.S.

You can successfully branch into new markets by being prepared and knowing how to do it properly.

Productivity

Stop Expecting to Get Paid for Your Time

How much is your time worth? An "I don't work for free" mindset could actually be doing you more harm than good.

Entrepreneurs

Battle Of The Influencers: Dubai's Rue Royal Restaurant Launches The Rue Royale Games 2020

The restaurant is hosting a competition for all GCC-based influencers to show us what they've got.

Starting a Business

Fit For The Future: Wellfit CEO Dr. Dimitri Koutsoubakis Is Leading His UAE-Based Startup To Become The Region's Biggest Fitness Brand

Part of UAE-based master developer Arada's growing portfolio of brands, Wellfit seems to be proof that an immaculately run fitness business is not just good for its members' well-being, it's also healthy for the bottom line as well.

Business News

What's Open on Easter Sunday? Costco and Target Will Close, But One Major Retailer Will Be Open. Here's What To Know.

The stock market was closed for Good Friday on April 18. Here's what's closed for Easter Sunday, April 20.