Startups Must Shrug Off their Pessimism about IPRs IPRs if used wisely and effectively can be a tremendous economic and business asset for the startups

By Sunil Pol

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

The time has come for startup entrepreneurs to shrug off their pessimism about intellectual property rights and its enforcement in India. Sudarshan Kumar Bansal, Senior Partner, United IPR also advises the same and goes on to state that in the present times, Indian IPR and its enforcement is amongst the best in the world and one must not have an attitude of 'nothing works in India.'

"There should be no room or scope for pessimism. One must not have a resigning attitude that nothing works in India. The enforcement, police or court systems in India are very effective", said Sudarshan Kumar Bansal, Senior Partner, United IPR to Entrepreneur India.

Intellectual Property Rights give the business a much-needed kick. If used wisely and effectively, they can be a potent economic and business asset for startups. Indian startups are effectively coming forward and taking steps in claiming their IPR. And those which have come forward, taken advantage and used IPR in an intelligent and efficient manner have benefitted from it.

"IPR is an important tool for any startup and is good for business. They give you the important business kick that is required. IPRs have to be used wisely and effectively and if done so, they can turn out to be a tremendous economic and business asset," added Sudarshan Kumar Bansal.

Unlike in the past, IPR registrations in the country are no more a difficult task and are granted easily if the startups have the right kind of inventions and accurate legal proofs. In terms of advancing in IPR protection and enforcement, India has been able to keep pace with the developments in other parts of the world.

"It is not that we are learning about IPR from the western countries but yes, India has paced itself with the developments in other parts of the world even in the intellectual property rights regime, in legal regimes and protection and enforcement. India is hand in hand with them and not lagging behind in any way. Many countries, even advanced and economically better off countries are taking advantage and learning from the Indian experience", acknowledged Sudarshan Kumar Bansal.

The trademark protection and goodwill existing in other countries can spillover to India. Thus, if a product or trademark has a good reputation in western countries, it can have a transborder reputation and even users extending to India.

Wavy Line
Sunil Pol

Correspondent, Entrepreneur India

Related Topics

Money & Finance

3 Ways to Create Multiple (Big) Streams of Income

Here are three ways to create multiple streams of income. These strategies require effort and resources but offer significant financial potential.


The Real Reason Why The Return to Office Movement is Failing is Revealed in New Study

There is a vivid sign of the disconnect between employees and their workplace, a glaring indication that companies need to revise their scripts to improve their hybrid and remote work policies.

Growing a Business

3 Best SMART Goal Examples and How To Achieve Them

SMART goals create an action plan to help you reach your goals. Read on to learn how to develop and achieve your own SMART goals.


4 Lessons from the GOAT MS Dhoni

MS Dhoni is by far one of the most influential sportspersons and captains. He has been a role model for many in sports, professionalism, personality, leadership and more. His journey is nothing short of inspiring as he hailed from a middle-class family and worked his way to the top. There are several lessons to take away from his journey.

News and Trends

Is 'Price-sensitive' India Market Ready For Luxury Products?

India's growing middle class, rising disposable incomes, and shifting consumer preferences have created a favorable market for premium brands to thrive, say experts

News and Trends

Why TATA 1mg, NetMeds and Other e-pharmacies Are Still Under Government's Radar

Here is a timeline of key events that showcase the clash between government agencies and online pharmacies