Get All Access for $5/mo

LGBTQ Series: Indian Comedian Vasu Primlani on How Comedy Can be a Powerful Tool to Bring Real Change in the Society She received the 2015 Nari Shakti Puraskar from the Government of India for her work in other fields

By Aashika Jain

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Indian millenials know Vasu Primlani as a famous comedian owning to the fast-speed internet that every smartphone owner makes good use of in a dynamically-changing India.

But not many know Primlani is also an environmentalist, a professor, somatic therapist, triathlete and a baker. With such robust background, she uses comedy not only to entertain but also use it as tool to bring about real change.

In a chat with Entrepreneur India, Primlani said comedy is a great platform to deliver social messages.

"Comedy is one of the most powerful forms of communication things can be discussed which was difficult to discuss in society she also said that makes, a change maker, I do use comedy for change, I talk about patriarchy, rape, environment things that are not spoken about in society and people do change," says Primlani.

She spoke about how comedy is fairly a new phenomenon in India that started off with Jaspal Bhatti and poetry in the form of "hasya kavitas' and Stand Up Comedy came about only in the last eight years.

She thinks it is a growing and ballooning market. By leaps and bounds, it is growing at a rate of 200 to 300 per cent per year and there is a lot of room to grow believes Primlani.

However, she doesn't think India is a mature audience yet. "Maturity is prevalent at some place, particularly in Mumbai and Pune. It's picking up in India in hatches in New Delhi and Bangalore," says Primlani.

Does Comedy Come with Responsibility?

Primlani thinks comedians can be real change makers.

Comedians are not professionals like clerks or working in the hotel industry. They are change makers, they are leaders and they have the pulse on social issues so yes comedians are aware of their responsibilities believes Primlani.

"A Burmese comedian was incarcerated for years because he spoke up about the Burmese government, so the comedian do challenge when the concept of democracy is used incorrectly. But it's not carried much by the Indian comedians," says Primlani.

She feels comedy is not an influencing job in India as Indians are more moved by movies they watch and follow.

Vasu Primlani - The Other Side

Primlani has created a niche as a social entrepreneur. She received the 2015 Nari Shakti Puraskar from the Government of India for her work.

She has taught in the US and India at University of Michigan, USC, XIMB, IIT Delhi and IIT Hyderabad on courses such as sustainability, green design and writing comedy.

She is a somatic therapist, working with the most severe cases of trauma. She works with rape survivors, suicide survivors, depression, cognitive disorders, idiopathic ailments, rapists, ADHD, children and adults.

Primlani has been a police trainer around rape sensitisation and acid attacks.

As a motivational speaker and corporate trainer, she covers a broad range of topics. She has also tried her hand in acting with her latest stint in Bollywood with Badrinath ki Dulhaniya.

Aashika Jain

Entrepreneur Staff

Former Associate Editor, Entrepreneur India

Journalist in the making since 2006! My fastest fingers have worked for India's business news channel CNBC-TV18, global news wire Thomson Reuters, the digital arm of India’s biggest newspaper The Economic Times and Entrepreneur India as the Digital Head. 
News and Trends

"45% of All Ongoing Hydropower Projects in India are Ours": Patel Engineering

Patel Engineering reported a turnover of INR 4,400 crore in the last fiscal year, with a projected 10 per cent growth for the current year.

Business News

Former Steve Jobs Intern Says This Is How He Would Have Approached AI

The former intern is now the CEO of AI and data company DataStax.

Business Process

How CEOs Can Take Control of Their Emails and Achieve Inbox Zero

Although there are many methodologies that leaders can use to manage their emails effectively, a consistent and thought-through process is the most effective way to systemize and respond to emails and is a step of stewardship for the effective leader.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Leadership

Visionaries or Vague Promises? Why Companies Fail Without Leaders Who See Beyond the Bottom Line

Visionary leaders turn bold ideas into lasting impact by building resilience, clarity and future-ready teams.