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A business journalist looking to find happiness in the world of startups, investments, MSMEs and more. Officially started her career as a news reporter for News World India, Aastha had short stints with NDTV and NewsX. A true optimist seeking to make a difference, she is a comic junkie who'd rather watch a typical Bollywood masala than a Hollywood blockbuster.
Business Ideas
70 Small Business Ideas to Start in 2025
We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.
Money & Finance
This Approach to Trading Can Unlock New Business Opportunities and Financial Success. Here's What to Know Before Jumping in.
Here's how algorithmic trading is empowering small investors and startups.
Starting a Business
The Business He Started in Response to a Frustrating Grocery Store Experience Surpassed $1 Billion in Sales and Counts Ray Dalio Among Its Investors
Steve Magami, co-founder with Thomas Snyder of Fruitist, was tired of playing "berry roulette."
Side Hustle
She Started a Creative Side Hustle While Working 'Dead-End' Jobs — Then Grew It From $10,000 to Over $50,000 a Month: '[It] Became Magnetic'
Alyssa O'Toole, 35, juggled "mismatched uniforms and odd hours" to turn her passion into a business.
News and Trends
India's Two-Wheeler EV Dilemma: Here's The Catch
What's clear across the board is that EV adoption isn't just about the vehicle anymore. It's about the ecosystem around it; charging access, battery safety, service reliability, affordability, and confidence in the technology.
News and Trends
Nippon Life India AM Unveils Two New Passive Funds Targeting Emerging Large-Caps
Both funds aim to provide cost-effective, rules-based, and diversified exposure to India's next-tier large-cap companies—those ranked just beyond the top 30 BSE Sensex constituents.
