Wednesday Wisdom: Dating App Industry is Very Lucrative for Business Opportunities
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By Bhavya Kaushal •
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Indians are going all-out to use dating apps to find love and businesses are diving into this industry to leverage from the umpteen opportunities it has to offer. Hi guys, this is Bhavya Kaushal and here are 4 things that make dating apps industry so popular in India.
Legality
While Tinder, Happn, TrulyMadly are some of the legal dating apps in India, there are some illegal dating apps as well that you must guard against.
LGBT
Dating apps don't just exist for a certain section of society. Apps like Delta, Grindr, Surge are some examples of gay and lesbian dating apps that are making waves in the globe.
Privacy
Privacy and safety are the biggest concerns while using a dating app. Location-based dating app bumble is safeguarding the privacy of female users in heterosexual matches by giving them only authority to message or contact their matches.
Million-dollar Industry
According to Statista, Indian online dating companies were expected to earn around $13 million in 2018 owing to 85 million single-population in India. Dating app industry is definitely very lucrative for business opportunities.
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