📺 Stream EntrepreneurTV for Free 📺

Flipkart Seeking NBFC License; Soon to Venture into Fintech Space 60 per cent of company's customers do not have access to credit.

By Vanita D'souza

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Flipkart

Flipkart is in news again as the e-commerce giant is all set to step its foot in the fintech space with the company now planning to offer credit and insurance products to its customers and sellers.

Several Indian publications reported that the Bangalore based company is right now in the middle of applying for its NBFC license. The credit option would be first made available to its Flipkart's sellers and customers and with time, the company will expand its financial services offerings beyond its platform.

The offering

Even though the platform has tied with players like Bajaj Finance and several banks to offer EMI-based products, almost 60 per cent of company's customers do not have access to credit. This is why the company feels enough scope in the fintech segment.

An Economic Times report quoted Ravi Garikipati, Senior Vice President, Flipkart saying the homegrown e-commerce platform hopes to see lending products like "buy now pay later' and "cardless credit' for consumers contribute around 15-20 per cent of the company's growth over the next three years.

"The "buy now pay later' product already has 6-8 lakh users, with a 60 per cent repeat rate, and now about 80 lakh Flipkart customers are eligible for it. The roadmap is to take consumer financing to other online ecosystem players after extending it to portfolio companies (Myntra and Jabong)," he added.

The Seller Story

Credit availability has been one of the key issues among the online sellers and community has time and again raised concerns related to it. However, this is not for the first time Flipkart has tried to bridge the gap.

In 2015, the unicorn startup had launched Growth Capital Programme and had partnered with about eight banks and within its first year had disbursed loans worth over INR 125 crore to more than 800 sellers. The latest status of the programme is unknown.

What is worth a note is that since then a lot fintech startups have cropped in the country who have been into the business of servicing many of these online players through various innovative and disruptive business models.

With the implementation of the goods and service tax, a lot of these online sellers have also now moved to the organized segment with a healthy trail of paperwork. This, in turn, has helped fintech companies to fill the credit loop among these players.

However, considering the past performance of Flipkart's capital scheme, the company is more likely to have an upper hand among seller financing companies as it will not just GST data but the customer insights, sales projection, inventory status, etc. But will the ball roll in the right direction or no, time will only tell.

Vanita D'souza

Former Senior Correspondent, Entrepreneur India

I am a Mumbai-based journalist and have worked with media companies like The Dollar Business Magazine, Business Standard, etc.While on the other side, I am an avid reader who is a travel freak and has accepted foodism as my religion.

Business News

Jeff Bezos and Amazon Execs Used An Encrypted Messaging App to Talk About 'Sensitive Business Matters,' FTC Alleges

The FTC's filing claims Bezos and other execs used a disappearing message feature even after Amazon knew it was being investigated.

Science & Technology

Right Now, You Can Get a Lifetime of Web Hosting for Only $79.97

Why pay monthly when you can take advantage of this single-payment deal.

Marketing

31 Ways to Market Your Business on a Budget

Using these 31 low-cost marketing ideas, you can take your business to the next level. Plus, marketing and advertising advice from industry veterans.

Growing a Business

How Squarespace Went From a Dorm-Room Project to a $100 Million Web Publishing Platform

CEO and founder Anthony Casalena started what would become Squarespace to solve his own problem back in 2003. Now it's used by more than 1 million entrepreneurs and creatives.

News and Trends

Fashion Startup Lyskraft, FlexiCloud Internet, and AI startup Control One Secure Early-Stage Funding

Here are the Indian startups that announced early-stage funding rounds.

Business News

Elon Musk Reveals His Tactics for Building Successful Companies, Including Sleeping Under His Desk and 'Working Every Waking Hour'

Musk shared the secrets on a podcast with Nicolai Tangen, CEO of the $1.6 trillion Norges Bank.