Black Friday Sale! 50% Off All Access

#4 Tools To Grow Your Instagram Account If you're a business wanting to promote your Instagram account, these are the perfect tools to boost audience engagement.

By Nidhi Singh

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

ArthurStock | Shutterstock

Do you use Instagram to promote your business? Instagram is actually one of the best ways to market your business. Instagram offers a platform to provide your audience with the unique visual content, along with encouraging community engagement. One of the most important things companies need to know is how well their Instagram account is driving traffic and leads back to their website.

For those of you who are currently using Instagram for business or are planning on using Instagram for their business, we have listed out top 4 tools to promote your Instagram accounts.

If you're a business wanting to promote your Instagram account, these are the perfect tools to boost audience engagement.

  • Schedule for Instagram: Whether it's a national holiday or some important day, marketers should make sure they post about timely topics. Later (formerly Latergramme) is a simpler way to schedule posts from a browser or use the mobile app. The app saves time by planning and scheduling your Instagram posts in advance. It also sends a reminder at the scheduled time, which you can open and post via Instagram.

Cost: Free to sign up

  • Professional Instagram Analytics: Unlike many other analytics tools, Instagram doesn't have its own monitoring tool for brands to measure the engagement and reach of their posts. For them, a web-based tool called Minter comes to the rescue by providing incredibly detailed and comprehensive analytics for the Instagram account. It also tracks how much traffic you are driving to your website by adding a trackable link in your Instagram bio.

Cost: A free 14-day trial for new users

  • A Social Media Engagement Tool For Instagram: Wondering how to track your social media analytics? Crowdfire, formerly known as JustUnfollow is a social media marketing product that gives Twitter and Instagram users a more efficient way of managing their accounts. One can even discover the most engaging followers with their business.

Cost: Free To Sign Up

  • A Visual Marketing Platform: Instagram is a visual marketing tool that represents your brand through visuals, photography and design. Like2Buy by Curalate takes your Instagram marketing strategy to the next level by enabling your customers to explore your brand by going beyond your feed. With a Like2Buy gallery option, your customers can read your stories, shop your Instagram feed and purchase your product by simply tapping a 'Like button' .

Cost: Two Weeks Free Trial

Nidhi Singh

Former Correspondent, Entrepreneur Asia-Pacific

A self confessed Bollywood Lover, Travel junkie and Food Evangelist.I like travelling and I believe it is very important to take ones mind off the daily monotony .

Marketing

7 Innovative Marketing Ideas That Will Help Your Brand Stand Out This Holiday Season

These seven creative holiday marketing strategies can help your business stand out from competitors, connect with audiences and make a real impact.

Franchise

An Executive's 5-Minute Guide to Building a Legacy Team

This guide delves into the critical aspects of building a legacy team, emphasizing the importance of nurturing a strong internal culture and leading by example to attract and retain top talent.

Growing a Business

Success Isn't About Having the Best or Most Original Idea — It's About Resilience. Here's How to Build It.

A genius idea is only a small part of what makes a successful company. The rest is your ability to persevere when things aren't going your way.

Growing a Business

5 Reasons Why 2025 Will Be Your Most Amazing Year Yet as an Entrepreneur

2025 is set to be a pivotal year for entrepreneurs, driven by a combination of favorable economic, political and market conditions.

Business Solutions

Entrepreneurs Can Learn ChatGPT with This $30 Bundle

Find out how to leverage AI Task Automation to grow, automate, and change your business.

Franchise

The Top 10 Burger Franchises in 2024

Taste the sizzle success with the best burger franchises, according to the 2024 Franchise 500 Ranking.