How to Find Huge Opportunities Right Under Your Nose

Introducing our new podcast, Problem Solvers with Jason Feifer, which features business owners and CEOs who went through a crippling business problem and came out the other side happy, wealthy, and growing. Feifer, Entrepreneur's editor in chief, spotlights these stories so other business can avoid the same hardships. Listen below or click here to read more shownotes.

Quizlet

Here's a thought that's going to make you crazy. Somewhere in your business, in a place you've completely overlooked, in a place maybe you haven't even thought to look, there's a major opportunity you're passing up.

In this episode of Problem Solvers, we explore how it happened to Matthew Glotzbach. In 2016, he became the CEO of Quizlet. It's a hugely popular online study platform for students, with more than 23 million active users. His first goal was to grow the user base even more, and improve some of the company's metrics. Quizlet also made money off of ads, but Glotzbach didn't invest in that side of the business. He just didn't see a big opportunity there.

One day, though, he was having a one-on-one meeting with a senior engineer. "You know," the engineer said, "I think we could be doing a lot more on the advertising side." But Glotzbach pushed back. User growth was the priority, he said. He didn't have the money to hire an advertising manager.

The engineer wouldn't let it go. So finally, Glotzbach agreed to take a look. He met with some advertising managers at Google, and received some startling news: "A company with the traffic of our size," Glotzbach says, "could be doing 100, 200, 300 percent more at a minimum than what we were seeing."

This was a huge pot of money just waiting for him. Now all he had to do was take it seriously.

On Problem Solvers, we explore what Glotzbach did to seize the moment -- and how every entrepreneur can find the same kinds of hidden opportunities.

Listen below or subscribe on iTunes, Google Play,or wherever you get your podcasts.

Anyone who's ever had to sign and mail a paper document has wondered: There's got to be a better way to do this. And there is! SignEasy is a easy-to-use, simple and legal way to digitally sign documents. You can sign them yourself, from anywhere and on any device, or send documents to customers, partners, or colleagues for signing, and even track the progress of documents and get notified when a document is signed. And if someone's late in signing, you can send them a reminder. With SignEasy, there's no reason to deal with documents you have to print and sign and put in a mailbox. SignEasy is faster, easier, and safer. To get started for free go to getsigneasy.com/podcast.

ProsperWorks knows what everyone in sales knows: CRMs are really tedious. "Somewhere along the way," its website says, "CRM got really hard to use." And that's why ProsperWorks has built a CRM that's the opposite. By integrating with tools you're already using and eliminating repetitive tasks with automation, ProsperWorks is beautiful, easy to use and drives productivity to help you and your team sell more, faster. Try ProsperWorks for free by using our link.