The Leadership Style You Need to Drive Your Company Culture
The keys to a strong company culture are not perks and benefits -- they are good leadership and employee empowerment.
Editor's note: In the new podcast Masters of Scale, LinkedIn co-founder and Greylock partner Reid Hoffman explores his philosophy on how to scale a business -- and at Entrepreneur.com, entrepreneurs are responding with their own ideas and experiences on our hub. This week, we're discussing Hoffman's theory: there are many good company cultures and many bad company cultures, but a winning company culture only emerges when every employee feels they personally own the culture.
"A strong culture is critical to companies that hope to scale," says Reid Hoffman, the co-founder of LinkedIn, partner at VC firm Greylock and host of Masters of Scale, a podcast series examining counterintuitive theories to growing a company. "But truly strong company cultures emerge only when every employee feels they personally own the culture."
He's got a good point, too. Serial entrepreneur and founder of the O.C.D. Experience Justin Klosky says that, "developing a strong company culture is all about how comfortable the people that work within [an] organization are." And to Klosky, that starts at the top.
Whoever is leading an organization is setting an example of what can and can't happen within that company. Therefore, it's important to create a safe environment where employees feel empowered and can share their best ideas.
Klosky also thinks it's important to provide employees with decision-making responsibilities. For example, when he gets on a conference call with 30-plus of his employees, he rarely says a word. "Sometimes less is more -- listening and processing and then being able to say something is much more powerful than just speaking," he says.
However, just like a business idea, there is no one-size-fits-all solution for culture. "There's no one way to be a leader," Entrepreneur's editor-in-chief, Jason Feifer, chimes in. Check out the video to learn more about effective leadership, empowering employees and cultivating a safe, productive office culture.