Get All Access for $5/mo

Yahoo Wants You to Set Up an Ecommerce Shop on Its Revamped Small Biz Platform With its eye on snagging more of the DIY ecommerce market, Yahoo has introduced a new suite of tools for small businesses.

By Nina Zipkin

In an effort to become a hub for small businesses and snag more of the DIY ecommerce market, Yahoo launched a new version of its ecommerce platform today called Yahoo Stores.

The company is positioning the new service as as way for business owners to create an operational online shop quickly, even if they aren't well-versed in coding or up on digital marketing. Yahoo says users can have an online shop up and ready to accept orders within minutes.

Related: The 7 Mistakes Entrepreneurs Make When Launching an Ecommerce Startup

The move is meant to better position Yahoo against Amazon, which has a similar service called Amazon Webstore, as well as smaller sites such as Shopify and Bigcommerce.

In a blog post, Amit Kumar, the head of Yahoo Small Business, described the features of the service, which include customizable design themes, automatic payment processing and the use of Yahoo's SEO technology.

Related: Freelance Site Fiverr Raises $30 Million in a Play to Become the 'Amazon of Marketplace Services'

The company has also released an iPhone app to accompany the platform called Yahoo Live Web Insights, to help business owners see how customers are engaging with their sites in real time and interact with them using the app's chat function.

There are three payment plans offered for Yahoo's suite of tools: a basic plan for $26 a month, a professional plan for $69 a month and a premier plan for $249 a month. The Amazon Webstore subscription is $79 per month.

Yahoo takes a varying percentage of each transaction depending on the subscription plan -- 1.5 percent for basic, 1 percent for professional and 0.75 percent for premier. Amazon takes a flat 2 percent fee on all transactions.

Related: Customized Ecommerce Meets 3-D Printing in Amazon's New Online Store

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Travel

Get a Lifetime of Savings on Airfare and More with This $69.99 Service

Travel smarter for years to come thanks to this limited-time opportunity.

Growing a Business

What Happens After You Win 'Top Chef'? One Former Champion Shares His Story: 'It Was Just Insane.'

Chef Joe Flamm dishes about becoming a celebrity chef, finding his love for Balkan cuisine, and why he keeps it real on social media.

Leadership

How To Be An Empathetic Leader (Without Getting Walked All Over)

These three principles were vital in helping me scale my business to 8-figures in three years.

Business News

Sam's Club Is Removing a Beloved Free Perk and Members Are Not Happy: 'No Benefits for the Cost'

Disgruntled Sam's Club members are complaining on social media about the new change, effective August 19.

Business News

How Much Does It Cost to Develop and Train AI? Here's the Current Price, According to the CEO of an $18 Billion AI Startup.

There's a sky-high bar to creating AI, and an expert says it will get even more expensive.