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The Difference Between Customer Service and Customer Experience Your company should be doing both.

By Patrick Bet-David

Opinions expressed by Entrepreneur contributors are their own.

There's a big difference between customer experience and customer service. In this video, Entrepreneur Network partner Patrick Bet-David goes through the major differences between the two. Bet-David also recommends some exercises you can do to understand customer service at your business.

Customer service is reactive, where customer experience is proactive, Bet-David says. For example, customer service could be helping an upset client with an issue they are having with your product or service. Customer experience is providing things such as a loyalty rewards program or special promotions for customers' birthdays.

How you treat your customers and the experience you create for them is key to running a successful business. To learn more, click play.

Watch more YouTube videos from Bet-David on his channel and check out his new book Drop Out And Get Schooled.

Related: 12 Ways to Inspect and Improve Your Business

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Patrick Bet-David

Entrepreneur Network Contributor

Patrick Bet-David teaches the fundamentals of entrepreneurship and personal development while inspiring people to break from limiting beliefs or other constraints and achieve their dreams. It has been referred to as “the best channel for entrepreneurs.” Learn more from Patrick's invaluable expertise and check out Patrick's new book Drop Out And Get Schooled: The Case For Thinking Twice About College.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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