You can be on Entrepreneur’s cover!

Don't Drink Enough Water? This Water Bottle Will Remind You. HidrateMe has been called 'the most pointless Kickstarter project yet,' but we think it's a brilliant. Here's why.

By Kim Lachance Shandrow

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.


Boom. I hit the floor. I'm lucky I didn't hit my head.

A month ago I fainted from dehydration. I was that person at the party. Absolutely mortifying. It may sound stupid, but I often forget to drink water -- or any liquid -- sometimes all day long. Of course I know better and I would never let my kids go thirsty. But I get so sucked into work that I often don't get up from my seat for six or seven hours at a time. Not once. And certainly not to sip H2O.

That's why I think HidrateMe would be a lifesaver for me and for anyone else who routinely forgets to hydrate. It's a "smart" water bottle that tracks your liquid intake and repeatedly reminds you to drink water, like your mom did when you were a kid, only without the nagging. It's also being called "the worst" and "most pointless" Kickstarter ever, worse than the infamous potato salad.

Related: 4 Kickstarter Campaigns You Won't Believe Actually Succeeded

Maybe I'm just parched, all dried up, but I think that's harsh. HidrateMe may not be "one of the greatest water-related inventions since the aqueduct," nor the first of its kind, but it isn't the most useless product ever invented either. Bag on me all you want, but some of us actually need a product like this -- workaholics, overbooked kids, new moms, especially those who breastfeed, to name a few. We're tired, we're stressed and we don't take care of ourselves like we should, never mind babysitting the ounce-line on a Nalgene bottle between tasks.

Equipped with a special sensor and Bluetooth, the battery-powered decanter connects with a free companion app to continuously track your daily water intake, down to the ounce. The sleek plastic (BPA-free) vessel, designed by five student entrepreneurs from the University of Minnesota, reminds harried, forgetful or just plain lazy people like us to drink up in two ways. It glows and it sends reminders to your smartphone. Easy peasy. Sip, sip.

Related: This Is the Teeny-Tiny Phone That Wants You to Leave Your Real Phone Behind

To get started, you tell the HidrateMe app (iOS and Android) how much you weigh and how active you are, and it tells you your customized hydration goal. The system also syncs with several popular activity trackers and apps to further tweak your hydration requirements, based on how long and hard you work out. It also uses your GPS location and local weather data to adjust for environmental factors, like humidity and elevation. Pretty smart, right?

Not enough for some of my fellow tech reporters. They're not drinking the HidrateMe Kool-Aid, nor the underlying concept for it. But I am and so are its backers on Kickstarter. The bottle has already soaked up nearly $110,000, more than triple its goal, from more than 1,500 backers on the crowdfunding platform with 39 days to go. Single bottles start at $45.

HidrateMe's motto is "It's starts with a drop." For me, it sure did. With this trusty canteen within reach, I have a feeling you won't catch me parched to the point of passing out again. No promises, though.

Related: 6 Crazy Awesome Tech Products on Kickstarter Right Now

Kim Lachance Shandrow

Former West Coast Editor

Kim Lachance Shandrow is the former West Coast editor at Previously, she was a commerce columnist at Los Angeles CityBeat, a news producer at MSNBC and KNBC in Los Angeles and a frequent contributor to the Los Angeles Times. She has also written for Government Technology magazine, LA Yoga magazine, the Lowell Sun newspaper,, and the former U.S. Surgeon General, Dr. C. Everett Coop. Follow her on Twitter at @Lashandrow. You can also follow her on Facebook here

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

This Fan-Favorite Masters 2024 Item Is Still $1.50 as Tournament Menu Appears Unscathed by Inflation

The pimento cheese sandwich is a tradition almost as big as the tournament itself.

Business News

I Designed My Dream Home For Free With an AI Architect — Here's How It Works

The AI architect, Vitruvius, created three designs in minutes, complete with floor plans and pictures of the inside and outside of the house.

Side Hustle

This Dad Started a Side Hustle to Save for His Daughter's College Fund — Then It Earned $1 Million and Caught Apple's Attention

In 2015, Greg Kerr, now owner of Alchemy Merch, was working as musician when he noticed a lucrative opportunity.

Making a Change

Learn to Play Guitar Even if You Have No Previous Training for Just $20

Start with the beginner's crash course and learn how to play guitar in no time.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Here's One Thing Americans Would Take a Pay Cut For — Besides Remote Work

An Empower survey found a high percentage of respondents would take a pay cut for better retirement benefits and remote work options.