Get All Access for $5/mo

Free Webinar | August 27: Content Marketing Secrets for Every Social Media Platform Learn about the best types of content you can use to get the most traction out of each social media network and grow your audiences.

By Entrepreneur Insider

Opinions expressed by Entrepreneur contributors are their own.

Tim Robberts | Getty Images

Social networking websites are much like any other human social constructs—each website requires different behaviors and has different expectations of its participants. Visiting each social network can be like being in a different country. Interacting with Facebook friends requires you to behave very differently from connecting with colleagues on LinkedIn. To reach your audience, you need customized content that caters to each platform.

In this free, live webinar, Mike Alton, co-author of Ultimate Guide to Social Media Marketing, will teach you about the best types of content you can use to get the most traction out of each social media network and grow your audiences.

Register Now

Mike Allton is a Content Marketing Practitioner—a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing, and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author at The Social Media Hat, and Brand Evangelist at Agorapulse. As Brand Evangelist, Mike works directly with other social media educators, influencers, agencies and brands to explore and develop profitable relationships with Agorapulse.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Growing a Business

You Need an Advisory Team More Than Ever. Here's Why — and How to Run One Effectively.

The right advice, particularly in a company's early stages, can be an existential matter: how to surround yourself with the right minds.

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.

Growing a Business

4 Financial Blind Spots That Could Be Preventing You From Making More Money

If you're ready to grow but feel stagnated and not sure why, check out these common money secrets where revenue is hiding.

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.

Business News

Chipotle CEO Addresses Backlash Over Portion Sizes: 'There Was Never a Directive to Provide Less'

The fast-casual chain has been under fire about inconsistent portion sizes.