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Catch The Wave Grab your boards! Surf reports show the Internet is where the profits are breaking. These franchise companies can help you get a toehold for the big swells to come.

By David Doran

Opinions expressed by Entrepreneur contributors are their own.

The explosive growth of the Internet over the past few years has opened a new and exciting frontier for ambitious, net-savvy entrepreneurs.

The ever-increasing demand for Internet-related services such as search engines and e-commerce has turned once-small businesses like Yahoo!, Amazon.com and Excite into household names, prompting a feeding frenzy of their stock offerings on Wall Street and making their founders unbelievably wealthy.

With the advent of safe, reliable encryption processes that protect retail transactions, the Internet has become a global marketplace where businesses can sell their wares to customers worldwide without the high overhead of a physical location. As the number of Internet users increases, so will the numbers of visitors to e-commerce sites: IT research firm International Data Corp. predicted in 1998 that U.S. consumers will spend $54 billion per year on e-commerce purchases by 2002. According to the Gartner Group, the global e-commerce industry will generate more than $1 trillion in the same time period.

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