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News and Articles About Advertising

Why Affiliate Networks Are So Important to Online Affiliate Marketing
worth-knowing

Why Affiliate Networks Are So Important to Online Affiliate Marketing

The affiliate-marketing sector may soon usurp email from its coveted position at the top of the heap.
Toby Nwazor
How to Know if Your Facebook Ad Is Successful
worth-knowing

How to Know if Your Facebook Ad Is Successful

You wouldn't throw money into another area of your business without understanding how you'll produce a return, so don't fall into that trap with Facebook ads.
Emily Hirsh
3 Types of Effective Digital Ads You Haven't Yet Tried
Business Moving Forward

3 Types of Effective Digital Ads You Haven't Yet Tried

Reddit? Outbrain? Taboola? Have you considered these yet?
Nathan Chan
The Most Thought-Provoking Ads of 2017 -- So Far
Advertising

The Most Thought-Provoking Ads of 2017 -- So Far

These ads will make you think about the world at large.
Rose Leadem
The 6 Rules of TV Advertising for Small Businesses
Advertising

The 6 Rules of TV Advertising for Small Businesses

When it comes to your ad buys, are you following these rules?
Mark Lieberman
The 5 Ingredients of Content That Supercharges Your Advertising Effort
Advertising

The 5 Ingredients of Content That Supercharges Your Advertising Effort

Content optimization is taking over as the more effective advertising medium.
Ayodeji Onibalusi
EU Fines Google $2.7 Billion for 'Abusing Dominance'
Google

EU Fines Google $2.7 Billion for 'Abusing Dominance'

In response to Google giving an illegal advantage to its own comparison shopping service, the European Commission issues its largest ever fine.
Don't Believe Those Reports You're Hearing About the Death of Social-Media Marketing
Social Media Marketing

Don't Believe Those Reports You're Hearing About the Death of Social-Media Marketing

It's getting harder to get anybody's attention. That's why you can't afford to stop trying.
Ayodeji Onibalusi
25 Ways to Save $250 (or More) Monthly That Most Business Owners Are Ignoring
Cost Cutting

25 Ways to Save $250 (or More) Monthly That Most Business Owners Are Ignoring

The fastest way to fatten the bottom line is to shrink pointless expenses.
John Rampton
10 Ways AI-Powered Conversational Commerce Can Help You Make Money
Chatbots

10 Ways AI-Powered Conversational Commerce Can Help You Make Money

Messaging applications are now taking over, as more consumers are using them for personal conversations.
Murray Newlands
The Top 6 Ad Tech Companies You Need to Know
Business Moving Forward

The Top 6 Ad Tech Companies You Need to Know

Can one of these advertising technology companies help your company?
Segun Onibalusi
Instagram to Crack Down on Shady Sponsored Posts
Instagram

Instagram to Crack Down on Shady Sponsored Posts

The Facebook-owned social network introduced a new branded content tool to help users more easily identify when posts are sponsored.
Most Celebs Don't Properly Label Their Instagram Ads
Instagram

Most Celebs Don't Properly Label Their Instagram Ads

Just 7 percent of sponsored posts from the top 50 most followed celebrities on Instagram are in compliance with the FTC's guidelines, according to a new study.
Marketing to Hispanics: Why It's Not Just About Speaking Spanish
Advertising Strategies

Marketing to Hispanics: Why It's Not Just About Speaking Spanish

With a larger average household size and high spending power, Hispanics are loyal to the brands they love, which creates a perfect opportunity for brand marketers.
Matthew Harris
OK

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