News and Articles About Advertising
She spoke about the problem of perpetuated gender stereotypes at the World Economic Forum this week.
Doing the smart thing for the wrong reasons is just dumb.
Following these easy steps will help you create copy that sells your products or services.
The social giant said on Friday that a recent update to one of its metrics had led to the issue and affected publishers using one of its legacy platforms.
Discover the six overriding lessons for putting together a promotional campaign that produces the best results.
These ads are bound to make you laugh -- or in some cases, shed a tear.
Content publishers must work directly with their target audience to best serve user needs.
The rapid expansion of social media platforms on mobile devices, as well as faster internet connectivity and more sophisticated technology has shifted the way people get their news.
Become a better marketer by picking up some of these impactful books.
The company, which has also been under criticism for not doing enough to thwart cyber bullying, said on Tuesday that it would upgrade some features to curb abusive behavior.
The world's biggest online social network on Wednesday launched a new blog on its website called Metrics FYI, where it will share updates and corrections for its data.
The shifts comes as Google, Facebook and Twitter face a backlash over the role they played in the U.S. presidential election.
The feature, intended to help advertisers reach ethnic groups with relevant ads, has come under fire from politicians and civil rights leaders.