Advertising

Marketing

How to Use Pop-Up Advertisements on Your Website Without Annoying Users

Pop-ups are potent tools for web conversions. Here's how to use them without driving your users away.

Business News

This Company Will Give You a 55-Inch TV for Free — But There's an Extremely Invasive Catch

The startup's privacy policy was raising some serious red flags online.

Innovation

How Contextual Data Is Revolutionizing Advertising

As technology evolves, advertisers are increasingly using AI and contextual data to deliver more effective ads to consumers.

Branding

Can You Find the Hidden Images in These 40 Brand Logos?

Find the clever, cool and strange things companies build into their logos.

Growing a Business

How Ecommerce Businesses Can Beat Rising Ad Costs and Build Resiliency in Times of Economic Uncertainty

Find the ideal offer model for your eCommerce business to be resilient in the face of economic and industry shocks.

Business Process

The Best Times, Days and Months To Post on YouTube (2023)

When is the best time to post YouTube videos to maximize their effect? Discover the best time to post on YouTube in this detailed guide.

Marketing

Streaming TV Is the Future of Advertising — Without Breaking the Bank

Today's consumers expect personal, impactful ads. There's an advertising method that can get you there for half the price, making it the next frontier in digital advertising.

Marketing

5 Media Kit Examples To Help You Leverage The Power Of Media In Your Branding

Learn from the best and create a media kit that boosts your brand's image and credibility on autopilot. Check out these top five successful media kits that have propelled the growth of their brands' popularity.

Marketing

How Data Can Improve Outdoor Advertising

Organizations that use data-driven insights to inform their outdoor advertising strategies typically experience a 10% to 30% improvement in overall marketing performance.

News and Trends

Musk Praises Twitter's Advertising Ability To "Reach the Most Influential People In the World" Despite a Massive Drop In Advertisers

"While a few other social networks are technically bigger, Twitter is where the writers and leaders spend their time," tweeted Elon Musk.

News and Trends

Vue.ai Partners With Meta's Creative Shop To Create AI-powered Models For Inclusive Ad Creatives

Vue.ai will enable brands to feature a single outfit across a wide range of AI-generated body types from size 4-20 with its patented technology

Business News

Regulator: Molson Coors Miller Lite Ad Went too Far Comparing Rival Products to Water

Comedy is one thing, but Molson Coors apparently crossed the line by comparing a competitor's products to water.

Business News

The 2023 Super Bowl May Be Over, But These 4 Commercials Made the Biggest Impact on Consumers

Michelob Ultra saw the highest increase in consumer demand post-Super Bowl.

Marketing

Why the Best Days of Digital Media Are Ahead of Us — and Other Trends for 2023

These five trends reveal that the best days of digital media are still ahead of us.

Marketing

Redefining Customer Engagement in a World Where Data Privacy Reigns

In a world where "easy data" will increasingly evaporate, companies risk spending lots of money on engagements or clicks that don't convert.