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YouTube

Most YouTube Originals Will Be Free to Watch in 2019

Google decides to ditch the requirement of a YouTube Premium subscription in order to watch YouTube Originals. Instead, in all but a few cases they will be free for everyone to view and supported by ads.
Psychology

6 Psychology-Based Tips to Boost Your Sales

What can your business do to get inside the minds of your shoppers and drive sales?
Marketing

It's Not Too Late to Be an Early Adopter of YouTube Ads

Choose who sees your ad and what they are watching at the time.
Advertising

5 Reasons Why You Should Still Be Advertising on Facebook

Chances are, your target audience is there.

Facebook and Google Are Not So High On Cannabis

With cannabis becoming legalized across states, and now country borders, power players in the ad industry are hindering growth.
Controversy

How to Navigate the Murky Waters of Taking a Stand on Social Issues

Use your clout as an entrepreneur to be the change agent you wish to see in the world.
Content Strategy

Stop Scapegoating Technology and Focus on Content for Your Ads and Marketing

There's no reason to be afraid of new technology, as long as you're committed to great content and innovative storytelling.
Content Marketing

How Companies Can Avoid Death by Rising Advertising Costs

Follow these three tips for cost-effective content marketing and social media strategies to stake your spot in the digital ad space and grow.
Outdoor advertising

Outdoor Advertising Is Conquering. Why Aren't You Using It?

To catch the eyes of pixel-jaded consumers, creative brands are taking it outside.
Advertising

Where Would You Spend an Extra $50K in Your Marketing Budget?

Advertising or conversion optimization? Do the math before you answer.
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