Advertising

The Art of Persuading Customers to Tell Your Story Is Becoming a Science
Marketing Bootcamp

The Art of Persuading Customers to Tell Your Story Is Becoming a Science

Word of mouth remains the best advertisement. Modern marketing tools make it easier to spread the word wider.
Dan Blacharski
11 Disturbingly Offensive Ads That Landed Big Brands in Trouble
Marketing Bootcamp

11 Disturbingly Offensive Ads That Landed Big Brands in Trouble

Ikea displayed a photograph of a young boy with his finger under his nose as a "pretend mustache" -- reminding customers of Adolf Hitler.
Kim Lachance Shandrow
50 Easy Ways to Drive Traffic to Your Website
Marketing Bootcamp

50 Easy Ways to Drive Traffic to Your Website

The hardest part of marketing is coming up with the ideas.
Jayson DeMers
Seth Godin: Think of Your Customers as Weird, Not Dumb
Make More Happen

Seth Godin: Think of Your Customers as Weird, Not Dumb

'The idea that you need to dumb, dumb, dumb it down so you can reach everyone is exactly the opposite of what it means to lead.'
Lydia Belanger
Facebook Inflated Video Ad Viewing Stats for 2 Years
Facebook

Facebook Inflated Video Ad Viewing Stats for 2 Years

The error has been fixed and did not impact billing, the social network said.
Learn How to Create Legendary Promotions in This Free Teleseminar
Marketing Bootcamp

Learn How to Create Legendary Promotions in This Free Teleseminar

Two Entrepreneur Press authors come together to provide marketing insight for your next campaign.
The Staff of Entrepreneur Media, Inc.
AdBlock to Sell and Whitelist 'Acceptable' Ads
Marketing Bootcamp

AdBlock to Sell and Whitelist 'Acceptable' Ads

A new platform will whitelist pre-approved ads, boosting AdBlock's revenue.
5 Tips for Using Corporate Sponsorship to Drive Brand Visibility
Marketing Bootcamp

5 Tips for Using Corporate Sponsorship to Drive Brand Visibility

Companies spent more than $20 billion on sponsorships last year.
Matt Orlic
From Clicks to Customers: 5 Ways to Improve Website Sales
Ready To Launch

From Clicks to Customers: 5 Ways to Improve Website Sales

Learn how to use your website as an important revenue-driving tool for your business.
Comcast Business
Micro-influencers Bring Mega ROI for Brands
Marketing Bootcamp

Micro-influencers Bring Mega ROI for Brands

Most of the time, celebrity influencers aren't worth the money.
Sarah Ware
What Is a Logo? Just the Beating Heart of Your Brand, That's All.
Make More Happen

What Is a Logo? Just the Beating Heart of Your Brand, That's All.

The fundamental logo is probably one of the most over-looked pieces of any business.
Jim Joseph
3 Brands That Got Creative and Got It Right With Mobile Video Advertising
Make More Happen

3 Brands That Got Creative and Got It Right With Mobile Video Advertising

Three video advertising campaigns from three big brands hit the sweet spot with creativity, vision and forward thinking.
Shayna Smilovitz
Twitter Wants You to Make Money From Videos
Twitter

Twitter Wants You to Make Money From Videos

Ads will soon roll before some videos on the microblogging site, with part of the revenue going to the uploader.
How to Avoid Overspending on Marketing
Marketing Bootcamp

How to Avoid Overspending on Marketing

In this video, Entrepreneur Network partner Poornima Vijayashanker and Storyhackers co-founder Ritika Puri discuss how to avoid overspending on marketing your product or business.
Poornima Vijayashanker