Advertising

What's Behind the Branded Podcasts That Don't Sound Like Ads
Marketing Bootcamp

What's Behind the Branded Podcasts That Don't Sound Like Ads

Companies looking for branded podcasts go to Pacific Content.
The Staff of Entrepreneur Media, Inc.
Google Maps to Feature Ads and Promotions From Nearby Businesses
Google

Google Maps to Feature Ads and Promotions From Nearby Businesses

It already allows businesses to advertise store locations based on search keywords. The new feature will show ads automatically to users along their driving route.
How This Ad Exec Found His Passion Early On and Never Looked Back
Passion

How This Ad Exec Found His Passion Early On and Never Looked Back

Jordan Zimmerman explains how he got the vision to create one of the world's largest ad agencies in the world.
Native Ads Are the Backbone of Business In These 3 Industries
Advertising

Native Ads Are the Backbone of Business In These 3 Industries

It's advertising so smart that the consumer often doesn't even realize it's an ad.
Yoav Vilner
How Ad Blockers Benefit Both Consumers and Advertisers
Marketing Bootcamp

How Ad Blockers Benefit Both Consumers and Advertisers

Content creators must always think of their audience's preferences and tailor strategies to their customers.
Jonha Richman
3 Signs It's Time to Get Help With Your Digital Advertising
Marketing Bootcamp

3 Signs It's Time to Get Help With Your Digital Advertising

Agencies can help manage ads and other listings, plus keep you informed of industry trends.
Bob Dillon
Budweiser's Patriotic Packaging Reaches a Whole New Level
Budweiser

Budweiser's Patriotic Packaging Reaches a Whole New Level

This summer Budweiser is debuting a new seasonal packaging that screams 'Merica. Literally.
Baidu CEO Tells Staff to Put Values Before Profit After Cancer Death Scandal
Cancer

Baidu CEO Tells Staff to Put Values Before Profit After Cancer Death Scandal

Li's letter said employees were making compromises for the sake of commercial interests and placing earnings growth above user experience.
Visual Marketing and the Future of Geolocation
Marketing Bootcamp

Visual Marketing and the Future of Geolocation

Be prepared for the future of personalized marketing through geolocation.
Daniel Newman
STD-Testing Company Removes Sesame Street Advertisements Following Lawsuit Threat
Legal Issues

STD-Testing Company Removes Sesame Street Advertisements Following Lawsuit Threat

'We sincerely apologize if we offended anyone or if any images were use inappropriately,' said Brandon Greenberg, CEO of Mately, in a statement.
Lyft's First National TV Ad Makes a Statement About Ridesharing. It Also Reminds Us TV Still Matters.
Marketing Bootcamp

Lyft's First National TV Ad Makes a Statement About Ridesharing. It Also Reminds Us TV Still Matters.

The commercial makes commuting look like Dante's 10th circle of Hell, replete with a wandering giraffe and zebra.
Catherine Clifford
GE Makes Its Own Hot Sauce to Attract Millennial Engineers
Recruiting

GE Makes Its Own Hot Sauce to Attract Millennial Engineers

General Electric has teamed up with Thrillist to combine science and food trends in its latest scheme to attract up-and-coming talent.
Lydia Belanger
Chat Live With Renowned Marketing Expert Perry Marshall Today, April 22, at 3 p.m. EST
Marketing Bootcamp

Chat Live With Renowned Marketing Expert Perry Marshall Today, April 22, at 3 p.m. EST

Submit your questions for the bestselling author of the "Ultimate Guide to Google AdWords," and join us for a livestream Q&A session today.
Erin Schultz
Funniest Twitter Reactions to NBA's Plan for Jerseys with Ads
Advertising

Funniest Twitter Reactions to NBA's Plan for Jerseys with Ads

Can you imagine a more effective ad than one that can do a 360-degree dunk?
Entrepreneur Staff