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How Podcasts Can Attract Leads and Drive Sales
Here's what you need to know to create podcasts that stand out from the crowd and attract your target audience.
3 Tips to Maximize the Synergy of Social Media and Content Marketing
Tailoring content for different networks and listening closely to your audience are keys to successful online marketing.
This Free Tool Can Determine Your Most Valuable Followers on Instagram and Twitter
SocialRank, which launched last January to help Twitter users better understand their audiences, has now added a comparable tool for Instagram.
Tips for Hit-Makers: What Entrepreneurs Can Learn From Hollywood
Rethink success and how you relate to your fans. These tips from Hollywood experts can teach small business owners how to maximize audience.
Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following
The fashion entrepreneur has learned a lot about how brands can build their social media presence.
Why Entrepreneurs Must Research Market Size
Reasonably and thoughtfully estimating an idea's potential market size is a key step to successfully bringing an idea to market.
What a Comedian Can Teach You About Running a Business
There is enormous crossover between the skillset required for success in comedy and the one that defines a strong business leader.
Here Are the Best Months, Days and Times to Publish YouTube Videos
Whenever possible, aim for Thursday or Friday between 12 p.m. and 3 p.m.
Do It Yourself Media Relations: The 2 Things You Must Get Right
Gain clarity about your message and the audience before you launch your own PR campaign.
3 Influencer Marketing Secrets to Steal in 2015
Traditional and digital media are no longer enough to ensure that consumers know about your company's brand.
Blogging Is an Art But Attracting the Right Audience Is a Science
You need knowledge and inspiration to write but finding readers in the vast online world is a step-by-step process.
Like HBO, CBS Cuts the Cord and Launches a Digital Subscription Service
The move comes a day after HBO's announcement of an Internet-only subscription service.