Brands: Page 10

Marketing

Here's How Creatives Can Build Their Brands

Los Angeles-based DJ and producer Figment believes artists should act as entrepreneurs by using the Internet to grow and sustain a monetizable brand and a group of loyal fans.

Growth Strategies

Are Brands Leaning Towards Minimalism to be in Sync with Times to Come?

The latter half of the 2010s, saw minimalist, and thought-provoking designs dominate the digital space

Franchises

Ferns N Petals Is Thriving Like Never Before

As millennials and Gen Z increasingly celebrate occasions with quality gifting, Meeta Gutgutia, Co-Founder, Ferns N Petals, elaborates how the brand is enabling increased customer retention and higher ticket sizes to facilitate franchise profitability

Growing a Business

How a 33-Year-Old Entrepreneur Grew 4 Successful Media Brands

JAKK Media Managing Partner Kenny Kline shares the process behind his versatility and profitability.

Social Media

How Brands Are Leveraging Social Media Influencers to Tell Their Stories

Major brands across industries have realized the shift in consumer behaviour towards media

Growth Strategies

Fashion Industry: A Booming Destination for Entrepreneurs with Non-Fashion Background

The industry has unorganized small businesses which are gradually becoming organized with more established large fashion retail chains and online marketplaces

Branding

A 5-Step Guide to Revamping Your Brand Consistency (and Boosting Customer Trust)

Here's how brand consistency can help you put competitors in your rearview mirror.

Business News

Challenges and Opportunities for Building a Profitable E-commerce Brand in India

Despite funding, a majority of e-retailers have only earned a chunk of customers and focused more on retaining repeat buyers rather than widening their base

Branding

Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand

Building a brand is more important than ever. The masters reveal here how to do it well.

Branding

Ecommerce: 4 Actionable Ways to Build a Brand

If you don't build your brand, you won't survive.

Marketing

The Secret to the Right Combination of Events and Sponsors

Partnering with the right event and making the best use of the on-ground market opportunity can increase returns manifold.

Marketing

Supreme Clientele: Branding Lessons From Businesses That Use Buzz to Drive Growth.

Banksy and others demonstrate how to take advantage of this strategic tactic.

Growth Strategies

Developing a Successful Brand Strategy Should Be Your Top Priority, Here's How to Do It

This is how you create a loyal customer base - comprised of true brand advocates – who will champion your products over and over again

Marketing

Digital Marketing 101 for Entrepreneurs

A powerful brand image can prove to be a powerful weapon to utilize in the battle of Digital Disruption

Social Media

Secret Ingredient for Social Media: The Human Touch

While these might seem like the most natural thing to do, a lot of brands lose sight of these basics and resort to a blatant product-oriented approach