Brands: Page 10
Ferns N Petals Is Thriving Like Never Before
As millennials and Gen Z increasingly celebrate occasions with quality gifting, Meeta Gutgutia, Co-Founder, Ferns N Petals, elaborates how the brand is enabling increased customer retention and higher ticket sizes to facilitate franchise profitability
How a 33-Year-Old Entrepreneur Grew 4 Successful Media Brands
JAKK Media Managing Partner Kenny Kline shares the process behind his versatility and profitability.
How Brands Are Leveraging Social Media Influencers to Tell Their Stories
Major brands across industries have realized the shift in consumer behaviour towards media
Fashion Industry: A Booming Destination for Entrepreneurs with Non-Fashion Background
The industry has unorganized small businesses which are gradually becoming organized with more established large fashion retail chains and online marketplaces
A 5-Step Guide to Revamping Your Brand Consistency (and Boosting Customer Trust)
Here's how brand consistency can help you put competitors in your rearview mirror.
Challenges and Opportunities for Building a Profitable E-commerce Brand in India
Despite funding, a majority of e-retailers have only earned a chunk of customers and focused more on retaining repeat buyers rather than widening their base
Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand
Building a brand is more important than ever. The masters reveal here how to do it well.
Ecommerce: 4 Actionable Ways to Build a Brand
If you don't build your brand, you won't survive.
The Secret to the Right Combination of Events and Sponsors
Partnering with the right event and making the best use of the on-ground market opportunity can increase returns manifold.
Supreme Clientele: Branding Lessons From Businesses That Use Buzz to Drive Growth.
Banksy and others demonstrate how to take advantage of this strategic tactic.
Developing a Successful Brand Strategy Should Be Your Top Priority, Here's How to Do It
This is how you create a loyal customer base - comprised of true brand advocates – who will champion your products over and over again
Digital Marketing 101 for Entrepreneurs
A powerful brand image can prove to be a powerful weapon to utilize in the battle of Digital Disruption
Secret Ingredient for Social Media: The Human Touch
While these might seem like the most natural thing to do, a lot of brands lose sight of these basics and resort to a blatant product-oriented approach
Do Brands Really Know Their Customers? Key Approaches to Successful Brand-Building
The fundamental and permanent interaction of a business with a customer is through a purchase and businesses need to begin their client retention process with the first purchase
How to Infuse Empathy in Your Marketing?
The latest buzzword in marketing is empathy. Many companies are successfully utilizing the power of empathy to push their brand to the next level