Brands - Page: 2

5 Common Challenges Entrepreneurs Face When Creating a Brand Name

Naming your brand is a major step for any entrepreneur and comes with a unique set of challenges.

5 Challenges Confronting Every Business and Their Personal Brand

Personal branding is the most important factor in creating a trustworthy relationship with key players in the industry

Liana Zavo

Why You Need a Personal Brand to Succeed

Try this exercise to evaluate yourself, your product and your customers so you know what unique value you bring to the market.

How You Can Leverage the Power of a Franchise Network

This piece explores why entrepreneurs have several reasons to consider the opportunities of franchise ownership and how you can leverage the power of a franchise network.

Ben Richmond

5 Overlooked Business Outcomes of PR for Fast-Growing Companies

Every company, no matter the size, can learn from the globe's largest brands that view PR holistically.

Tara Coomans

What Conscious, Millennial Consumers Really Want, and How to Give It to Them

If you're a sustainable business owner, gaining the trust of this consumer base should be your top priority.

How to Cultivate a Customer-Centric Approach to Brand Building

Get a clear understanding of the differences between the top-down and bottom-up business approaches.

Pia Beck

Why Companies Want to Be Known as 'The Brand That Cares'

Marketing isn't nefarious or a dark art, but companies can use it as such to misrepresent themselves.

Twitter's Ecommerce Redo Won't Be Much Help to Brands or Influencers

Just when you thought Twitter stopped tripping over themselves, they launch another big ball of meh.

Jason Falls

10 Ways SEO Is the Secret to Brand-Building

Search visibility plays a significant role in building an online brand. Here are 10 ways to use SEO to build your brand this year.

How to Build a Brand for Your Dropshipping Store

Dropshippers can benefit greatly from branding their online stores. Find out how you can stand out from your competitors through this guide.

Steve Tan