Brands

3 Brands That Got Creative and Got It Right With Mobile Video Advertising
Make More Happen

3 Brands That Got Creative and Got It Right With Mobile Video Advertising

Three video advertising campaigns from three big brands hit the sweet spot with creativity, vision and forward thinking.
Shayna Smilovitz
4 Lessons the World's Fastest Man Usain Bolt Can Teach About Personal Branding
Make More Happen

4 Lessons the World's Fastest Man Usain Bolt Can Teach About Personal Branding

Authenticity is all about being true to who you are at your core.
Ryan Erskine
How to Overcome 5 Major Brand Trust Issues
Make More Happen

How to Overcome 5 Major Brand Trust Issues

You earn trust by being straightforward with your customers.
Jayson DeMers
3 Ways to Create a Brand Statement That Sticks
Make More Happen

3 Ways to Create a Brand Statement That Sticks

A brand statement clarifies what exactly a company does.
Lesya Liu
Can There Be Plagiarism In Marketing?
Marketing Bootcamp

Can There Be Plagiarism In Marketing?

Truly unique ideas are all but impossible but you make any idea your own by putting your brand's spin on it.
Jim Joseph
5 Landmarks That Define the Unique Selling Point for Your Business
Make More Happen

5 Landmarks That Define the Unique Selling Point for Your Business

You USP must be a quality or determining factor that will make your business stand out from the competition.
Felix Tarcomnicu
How Your Brand Can Slay Like Bey
Make More Happen

How Your Brand Can Slay Like Bey

Like Beyoncé, a great brand stands for something.
Jodi Senese
How These Franchises are Getting a Second Chance
Make More Happen

How These Franchises are Getting a Second Chance

Customers loved these franchises once before. New owners are betting they will again.
What's in a Name? In Branding, Pretty Much Everything.
Make More Happen

What's in a Name? In Branding, Pretty Much Everything.

Entrepreneur Network partner Salma Jafri explains how naming your ideas can help them stand out in a crowded market.
Erin Schultz
This Chicago Photographer Helps Beef Up Brands Where Art Meets Science on Instagram
Marketing Bootcamp

This Chicago Photographer Helps Beef Up Brands Where Art Meets Science on Instagram

Entrepreneur Network partner features Nathan Michael, who creates visually stimulating images for brands that they can use on social media every day.
Erin Schultz
Consistency Is King, Queen and All the Aces in the Game of Branding
Make More Happen

Consistency Is King, Queen and All the Aces in the Game of Branding

Without consistency, you don't have a brand. At least not in my book!
Jim Joseph
How to Build a Brand That Stands the Test of Time
Make More Happen

How to Build a Brand That Stands the Test of Time

Branding can serve as an incredible asset for customer retention, which should inform the foundation of your philosophy.
Jana Barrett
'Fun For The Whole Family' Does Not Exist in Marketing
Marketing Bootcamp

'Fun For The Whole Family' Does Not Exist in Marketing

Focus and pick one or two attributes where your brand can really excel. Don't try to be "all of the above."
Jim Joseph
W Hotels' Brand Leader Has Cracked the Code in Scaling Boutique-Style Luxury
Make More Happen

W Hotels' Brand Leader Has Cracked the Code in Scaling Boutique-Style Luxury

Anthony Ingham of W Hotels Worldwide explains to Bryan Elliott of "Behind the Brand" how he's helped bring the chain's unique lifestyle experience to the world.
Erin Schultz