Brands: Page 9

Branding

The Key Metrics in Building a Brand Worth Acquiring

Want to be able to sell your business down the road? Here's how to make your brand attractive to potential buyers.

Business News

These Are the 10 Most Valuable Brands In the World

A look at the companies that dominated this past year.

Branding

Why Do Consumers Buy Certain Products and Services?

John Fieldly, CEO of Celsius Holdings, Inc. (NASDAQ: CELH), talks about the journey that brands go through and how repositioning a brand can impact its growth.

News and Trends

This Jewelry Brand Leveraged The Power Of Online During COVID-19 To Scale And Survive

ENGELSINN restructured its strategies, managed to beat the industry's slump, and thrived

Marketing

5 Essential Steps to Naming Your New Business

A name needs a story for people to connect with. Otherwise, it's just a word.

Social Media

How to Take Advantage of Instagram's New 'Shop' Feature for Black Friday

Brands will look to drive more early holiday sales on the platform.

Branding

Three Branding Assumptions to Avoid

It's critical to understand the realities of effective branding so that brand design and success can be developed based on the target market rather than assumptions.

Branding

4 Signs You Need To Realign With Your Brand Values

How to identify if your brand values are still guiding your business and how to recalibrate if they're not.

Science & Technology

The Real Cost of a Data Breach for Your Brand (and How to Best Protect Yourself)

The aftermath can hurt in more ways than just a bank balance.

Marketing

4 Ways Brands Can Be Activists for School Safety Right Now

As some U.S. schools return to in-person learning, this is how brands should support students and educators.

News and Trends

Myntra Expands Its Footprint To Middle East, Launches Myntra Fashion Brands

Over 75 per cent of the styles being exported by Myntra to these markets are developed in India

Marketing

The Internet Needs to Be a Safer Place for Everyone

Brands custodians have a concern that how do they as a platform ensure that their brand is not seen alongside objectionable content?

Operations & Logistics

4 Tips For Pivoting Your Brand in the Current Crisis

Speak to your consumers' feelings right now.

Franchise

The Best Franchise Brands of 2020

Check out the top franchises, in every category.

News and Trends

Gen Z Loves Clean Packaging: Here's What Branding Machinists Need To Know About Next Generation Of Branding

Here's how Generation Z end users are steering brands towards sustainable development.